With an experience of 15 years in the services industry, RT Outsourcing is all set to utilise the recently received funds from US-based firm NEA. Shammi Moza, MD, RT Outsourcing, discusses his pan-India expansion plans
With an experience of 15 years in the services industry, RT Outsourcing is all set to utilise the recently received funds from US-based firm NEA. Shammi Moza, MD, RT Outsourcing, discusses his pan-India expansion plans
Take us through the growth chart of your company in the past few years?
RT has delivered global quality services since the last 15 years with perceptible cost reduction in their total support cost through innovative processes and systems to its clients. RT employs more than 3,500 people with a pan-India reach of over 200 locations. The company has grown at a CAGR of above 40 per cent in the last four years.
What services do you provide at your franchise centres?
We offer integrated after-sales support offerings such as repair and refurbishment services, warranty fulfillment and RMA services, technical help and training, project delivery for telecom, electronic security and IT projects, import and re-export management, spare parts management and packaging, e-waste management etc to provide our OEM / ODM clients and their customers greater reach.
RT’s technical training and development arm, Tech Gurukul also runs on the franchise model for opening centres to provide IT networking, CDMA, BTS installation, RF, routers and electronic security courses to fresh graduates and engineers.
What kind of client list you have? What competition do you see in the outsourcing sector?
Our clients include leading players in the IT, telecom, electronic security and consumer electronics industry. With our integrated after-sales support services, we provide complete solution to our customers, which keep us much ahead of our competitors.
What kind of marketing initiatives do you undertake to promote your brand?
With focus on delivering quality services to our clients, we look at marketing initiatives that are targeted towards ensuring greater business from our clients. We like to undertake seminars and send case studies to showcase the concept of TCS (total cost of service). The idea is to engage every customer in an integrated after-sales support, which reduces the customers’ hidden cost of operations and thereby reduces the overall service cost.
When and why your company started franchising?
RT started franchising its service centres four years back. Franchising helped the company grow rapidly in less time. It helped RT in getting more business from our customers and gave our customers an edge of having an integrated pan India service partner.
How do you plan to utilise the recently received funding from NEA?
We will now aggressively expand presence in electronic security products, high-end networking, building management systems and integrated infrastructure management services and storage systems. With all high-end services like technical help desk, repair, installation and commissioning in IT, CE, electronics security and telecom, RT will be able to provide a unique integrated solution to its customers, helping their channels to execute seamlessly.
Our training and development arm, Tech Gurukul, which runs technical training for various OEMs would be another major thrust area of growth, wherein we will increase our reach to all major cities through the franchise model.
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