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Pizza Hut India, part of Yum! Brands, has announced the appointment of Manish Guptaa as its new Chief Marketing Officer (CMO). In his expanded role, Guptaa will lead all marketing and brand initiatives aimed at strengthening the brand’s presence in India's dynamic food and consumer landscape.
In addition to his new role, Guptaa will continue to oversee the Digital and Technology vertical until a successor is appointed.
This leadership move marks a strategic shift for Pizza Hut, with a renewed focus on building cultural relevance, enhancing youth appeal, and returning to brand fundamentals. The upcoming marketing strategy will emphasize value, product innovation, and distinctive storytelling to fuel the next phase of growth.
“Manish has been a driving force behind some of our most impactful digital innovations and campaigns,” said Rohan Pewekar, Managing Director, Pizza Hut Indian Subcontinent. “His deep consumer insight and tech-forward mindset make him the ideal leader to shape our future marketing strategy.”
Since joining Pizza Hut in 2019 as Chief Digital and Technology Officer, Guptaa has played a key role in the brand’s digital transformation, scaling e-commerce, building a performance marketing engine, and integrating data-driven customer engagement practices.
“At the heart of our brand is craveability,” said Manish Guptaa, CMO, Pizza Hut India. “We aim to deliver iconic pizzas and bold flavors through digital-first, data-led storytelling that resonates with modern consumers.”
With more than 20 years of experience across the QSR, automotive, and consumer tech sectors, Guptaa brings a cross-functional leadership perspective to drive Pizza Hut’s evolution into a more insight-led, culturally relevant, and digitally agile brand.
