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2012-03-14

Zivame.com raises Series A funding from IDG Ventures and Indo-US Venture Partners

Zivame.com, India’s premium online lingerie store, announced series A funding from IDG Ventures and Indo-US Venture Partners.

Zivame.com, India’s premium online lingerie store, announced series A funding from IDG Ventures and Indo-US Venture Partners.

According to T.C Meenakshisundaram, Managing Director, IDG Ventrures India Advisors, "Zivame is a leader in the category of lingerie which lends itself extremely well to ecommerce. This category has many successful companies globally. Zivame has one of the best team comprising varied experience in retail, technology and strategy.”

Talking about the funding Richa Kar, CEO, www.zivame.com says, “In the lingerie industry the most important word is "fit", and we have found ours in IDG and Indo US. The funds will be utilized towards providing top notch customer experience and making many more brands and product available for our customers, scaling our technology and operations and to create many more consumer touch points.”

Vani Kola, Managing partner, Indo US venture Partners says, "Zivame is clearly differentiated in its offering. The focus on content and consultation is unique to the industry.”

Zivame.com  hosts more than 12,000 SKUs from domestic and international brands like Jockey, Triumph, Amante, Enamor, Bw!tch, Inaya, Hanes, Hollywood Fashion Secrets, Lovable and many more.

Banglore based Zivame started operations in August 2011 and in the six months of operation it saw an overwhelming response from the customers by seeing 120 per cent month-on-month growth. Visitors grew from a mere 6000 in August to over 2.5 lakh in February.

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