She was chosen in the Sports category having founded OpenSponsorship, a first of its kind online marketplace for sports sponsors.
Earlier this week Ishveen Anand, a British native of Indian origin, was named by Forbes in their annual list of "young game changers, movers and makers" under the age of 30, known as Forbes 30 Under 30.
She was chosen in the Sports category having founded OpenSponsorship, a first of its kind online marketplace for sports sponsors to search connect and sponsor various types of rights holders. Rights holders can range from teams, athletes, federation, leagues, agents or stadiums. She formerly played a key role in brokering sports sponsorship agreements in India, including Bridgestone’s first cricket deal in the country.
Ishveen graduated from Oxford University, Keble College. After a stint in Management Consultancy in London entered the sports world in India, working across cricket, golf and hockey. Her clients include Mumbai Indians, Hero MotoCorp, Pernod Ricard and others.
Ishveen lives in both New York and New Delhi, and continues her work in India through OpenSponsorship. The platform allows brands of all sizes and sectors, to search and connect with sponsorship opportunities listed directly by rights holders who own and manage the rights. Current Indian rights holders include cricket captain MS Dhoni, F1 team Force India and World Kabaddi League. Deal sizes start from $1k and range up to $10 million.
Forbes chose Anand to be part of this elite list of 'The Sport World's Brightest Young Stars' putting her alongside the likes of Cristiano Ronaldo, Novak Djokovic, Sebastian Vettel and Neymar.