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2013-10-07

Tata Elxsi conducts ‘Design Boot Camp’ in association with Nasscom’s 10000 Start-ups Initiative

Tata Elxsi, India’s leading design company, in partnership with 10000 start-ups, an initiative by NASSCOM, organised a design boot camp at the Start-up Warehouse in Diamond District. Tata Elxsi contributes to this initiative by supporting selected tech start-ups through its incub@TE program, and extending help to other start-ups through various joint events.\r\n

Tata Elxsi, India’s leading design company, in partnership with 10000 start-ups, an initiative by NASSCOM, organised a design boot camp at the Start-up Warehouse in Diamond District. Tata Elxsi contributes to this initiative by supporting selected tech start-ups through its incub@TE program, and extending help to other start-ups through various joint events.

 

The design boot camp is a carefully designed programme which offers fledgling start-ups the opportunity to learn design thinking - from Insights to innovation- hence equipping them with innovative thinking to grow their business.

 

The programme’s aim, through workshops, was to help the participant start-ups understand the fundamental design principles that lead to high-quality designs requiring low implementation effort.

 

Nick Talbot, Global Design Head, Tata Elxsi said, “Tata Elxsi started the Incub@TE program to help start-ups create sustainable businesses. The association with Nasscom’s 10,000 start-up will strengthen the initiative further. “

 

Mr Ashok Madaravally, Senior Manager, NASSCOM said “With Bangalore being placed as one among the top 20 influential start-up ecosystems around the world, there is a need to nurture the start-up community and this can be possible only through a collaborative effort. We are glad that companies like Tata Elxsi are taking the initiative to build a healthy start-up ecosystem.”

 

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