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2013-06-14

Online food ordering start-up ties-up with Germany’s Delivery Hero, raise $5 m

Online food ordering service start-up TastyKhana.com, has recently announced partnership with Germany-based online food ordering company Delivery Hero.com and has raised $5 million in investment. The partnership, said TastyKhana.com, is set to further str

Online food ordering service start-up TastyKhana.com, has recently announced partnership with Germany-based online food ordering company Delivery Hero.com and has raised $5 million in investment. The partnership, said TastyKhana.com, is set to further strengthen its place in the market.

TastyKhana is the only Indian food ordering service to offer apps for Android, iPhone and Blackberry, the release said, adding that these technological advances have seen mobile orders increase by 40% within the last month, and have gained the company further attention from Delivery Hero.

After the first small investment in 2012 from Delivery Hero, TastyKhana has grown more than 400%. Delivery Hero, with presence in 14 markets worldwide, is excited to again back a company with such strong growth, the release stated.

“The strength in our core markets allows us to invest in smaller, innovative companies like TastyKhana to accompany them with technological know-how and financial resources on their way to the top,” said Niklas Östberg, CEO, Delivery Hero in the release.

“Thanks to a great dedicated team and the support of investors such as Delivery Hero, we have been able to boost our start-up to the next level. We continue to grow rapidly and we will now work towards acquiring market leadership in all cities that we operate,” said Shachin Bharadwaj, Founder, TastyKhana.

Last month, TastyKhana hit over 1,000 restaurant partnerships in Mumbai, and is associated with more than 3,000 restaurants across the seven cities it operates in, according to the release.

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