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2015-05-19

Home decor platform Livspace acquires interior market place Dwll.in

As part of the acquisition, the co-founders of Dwll.in and the core team will join the Livspace family.

Livspace, an end-to-end home design service provider and curated marketplace for homeowners and designers, has announced the acquisition of Dwll.in.

Founded in 2013 by Parikshat Hemrajani and Pankaj Poddar, Dwll.in, is a curated online network of interior designers. With this acquisition, Livspace aims to create catalogue of designer looks for homeowners and the largest curated community marketplace of home designers. As part of the acquisition, the co-founders of Dwll.in and the core team will join the Livspace family.

Just over a month ago, Livspace acquired DezignUp, a marketplace for consumers and design professionals. With the acquisition of Mumbai based Dwll.in, Livspace will start building the go-to-market strategy for the western region, in addition to expanding across other metros and Tier 1 cities. Livspace is currently projecting a revenue run rate of more than $10M in months to come.

Speaking about the acquisition, Anuj Srivastava, CEO and Co-founder,  Livspace, said, “At Livspace, we aspire to be the ‘personal home designer for homeowners’. The Dwll.in team brings deep insights into the workings of the home design industry in India. We look forward to working with these designers to create the biggest library of designer looks in the country and offer the same to tens of thousands of homeowners across the country. Pankaj and Parikshat are solid entrepreneurs who are early movers in the space and do not shy away from tackling complicated problems. Where possible, we will continue to use acquisitions as a natural extension of our strategy.”

Parikshat Hemrajani and Pankaj Poddar, Co-Founders, Dwll.in, said, “The Dwll.in team is very excited and looking forward to being a part of Livspace. The synergies of the technology, design strength, and execution capabilities of Livspace along with the designer network and consumer-centric focus of Dwll.in’s platform will go a long way in revolutionizing the home design space. We believe in the mantra.”

Commenting on Livspace’s second acquisition, Rahul Chowdhri, Partner, Helion Ventures, said, 'We’re very excited about Livspace and Dwll.in teams joining hands and welcome them to the family. Livspace has a huge vision of creating a disruptive experience in the home design industry and is India’s only end-to-end home design experience with a very innovative combination of technology and design. We’re very happy with the traction in Livspace’s business, their goal of producing designer quality looks for homes all over India, and look forward to creating a truly admirable, technology driven company out of India.”

Aakash Goel, VP, Bessemer Venture Partners, said, "We’re thrilled with their vision of making designer looks for homes all over India and strongly endorse the acquisition. We’re very happy with the Livspace team and the energy Anuj, Ramakant, and Shagufta are bringing to the home design space. They’re platform-first thinkers, have brought a much needed disruptive thinking to this industry, and are using a unique combination of technology and design talent to bring innovation to the home design industry. I expect the synergy from this acquisition to drive further growth and innovation at Livspace."

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