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2013-02-16

Adopt automation, go global - Ajay Shankar

“India can achieve the 14 per cent growth in manufacturing sector on a sustained basis, if we adopt automation to raise productivity and reduce costs,” highlighted Ajay Shankar, Member Secretary, National Manufacturing Competitiveness Council (NMCC), whil

“India can achieve the 14 per cent growth in manufacturing sector on a sustained basis, if we adopt automation to raise productivity and reduce costs,” highlighted Ajay Shankar, Member Secretary, National Manufacturing Competitiveness Council (NMCC), while addressing the CII’s International Conference on Cost Effective Manufacturing as part of AUTOMACH 2013, organized by CII in association with ACMA, SIAM and AIA in the capital today.

Shankar further highlighted the fact that the small and medium enterprises have to be oriented towards a low-cost culture. “Then only, we can hope to increase the share of manufacturing to the GDP to 25 per cent,” he said. India, he mentioned, should adopt a middle path between the business models followed by Western and East Asian countries. The Western growth model, he said, was cyclical and there could be low and high growth zones. Whereas, the East Asian model of growth aims at high growth, though it may have its own pitfalls. By adopting cost effective methods, India can manage its resources optimally, focus on quality and price and look forward to capturing its legitimate share of global market.

The eminent speakers at the Conference provided innovative and technologically advanced solutions to the industry especially SMEs to enhance their productivity leading to industrial growth and sustainability in the ever evolving competitive world.

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