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Starting a candle business

Sounds of crackers have begun hitting the milieu every small interval and with it excitement of approaching festive season is increasing. As the demand of candles go up, the business opportunity is calling for your attention!

Tags: Candles

BY Entrepreneur  |  Oct 28, 2010 comments ( 74 ) |

As per a report global demand for waxes reached an estimated 10,000 million lbs, valued at over $2.1 billion in 2010, out of which the demand for candles were 50 per cent of the above, with the indication of wax consumption expected to grow at an average annual growth rate of 1 per cent from 2010 to 2019. In following with the west, Indian market is lugging along brilliantly in this race of candles!

Bifurcating candle manufacturers
Shops are thriving as candle lovers make a bee line during Diwali to buy candles not just for the purpose of lighting their own house but also for gifting( corporate included). From old stick candles, they have seen a rush of delightful transformations, from aromatic to perfumed to artifacts, to floaters to decoration candles in showcases etc. Plain candles come handy at the time of electricity failure. Designer ones are used as artifacts, for the purpose of gifting and could be designer, scented or aromatic with therapeutic values.

The business can either be in large mass manufactured candle market or in the smaller hand crafted candle markets.  No matter what the product is, there will always be a few large companies manufacturing in huge quantities, and then there will be the small local shops and home based crafters who make their products on a smaller scale, custom and hand made.

Starting the business
There are a few different ways that you can start a candle business. There are many direct sales companies which give you the freedom of running your own business while they supply the candles. If you prefer, you can always make your own and start your own business from scratch.

Choose a season like Diwali or Christmas for starting your business so that the initial sale gives you some boost.

Initial Funding and Tools
    * If starting from home, you may start with a small initial fund. You will need wax (there is bees wax or paraffin), molds, scents, wicks, dyes and something to melt the wax down in such as a pan.
    * If you are beginning your candle business through a direct sales company you will probably be required to purchase one of their kits. Your kit will provide you with enough merchandise to get you started.
    * If you are planning a plant raise funds from internal sources, accruals, banks and funding institutes for MSMEs.

Required skills
If you're doing it from scratch, you'll probably want to learn the process of heating, scenting and pouring wax from someone with some experience. Better take a course from some reputed institute.

If you opt for the direct sales approach more than likely you will be doing home parties as a selling technique so you will need to be comfortable with a room full of people and being the center of attention or keep it with your local shop down your building or sell through friends.

If your production is on a large scale, start a boutique of your own to display the best makes or rather find distributors for your candles. An export route can also be established.

First gear
    * A good first step is setting up your website so that you can begin to build an online presence. Once your website is up and running you can start marketing yourself.
    * Candles can easily be marketed offline by giving them out as gifts or renting a booth at a local craft fair and showing them there.
    * It’s also a good idea to have some business cards printed up so that you have them available to hand out; you never know when they can come in handy.
    * Flyers can also be used to market yourself offline. Post them at local grocery stores, the library, etc.  
    * Try to contact hotels, spas, corporates and lifestyle industries for sale as candles are a trend with them.

    * Online, it can be a little trickier especially if you have joined a direct sales business where the competition is stiff but if you begin networking with people (join some message boards or forums) and building up personal relationships soon you will find that people are coming to you to purchase candles.
    * Retail candle shops, gift shops, flower shops, mail order catalogs and others now have many more choices when it comes to what brands of candles they can sell.  The smaller candle makers are rising up and taking their piece of the pie, landing private label and wholesale accounts, selling their product lines to local shops, in craft shows, malls and flea markets, and even doing home parties and fundraisers.  Many customers are opting to purchase candles from the smaller hand crafted market due to the quality, uniqueness and the ability to customize their orders.  These crafters take great pride in their products and it shows.
    * One of the biggest issues troubling candlemakers recently is the practice of trademarking product names.  While trademarks are nothing new, it is being done more and more often by the large candle companies.
    * Labours are posing problem because it calls for lot of hard work and bearing heat.

Although the demand is growing, however, the fate of wax supplies is largely outside the control of the wax industry. In this aspect, the wax industry is like a ski resort. For the weather-dependent ski resort, adequate supplies of snow are desired but not assured. Similarly, wax supplies are tied to regional base stock quality requirements and this is independent of wax supply and demand.

Keep your hopes high
Building a candle business is going to take time especially if you have chosen to make the candles yourself. Just remember that a good business isn’t born overnight, it takes time. So, to conteract that set daily and weekly goals for your business and celebrate the small triumphs. Don’t let a setback or an unmet goal keep you from reaching your full potential.

If you have started on  a large scale, find distributors and export routes and maintain regularity in supply for success.

Please add your comment


May 11, 2015 at 3:23 pm

Sir , I want to start candle making business at home . . How much initial investment is required? please say idea for candle masking in home

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Rashmi Jain

April 26, 2015 at 4:36 pm

Sir , I want to start candle making business at home . Kindly forward us the details of machine , moulds , wax, fragrance , dyes & other materials. How much initial investment is required?? . How much area is required??. What are the latest trend/ type of candles which can be made in home??.

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tapas burman

April 24, 2015 at 4:22 pm

dear siri would like to know more about candle making business. i want to start it in kolkata area please provide me details.regardstapas burman9333951301

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Priya Tolasaria

March 29, 2015 at 10:59 pm

hello.. I m Priya from kochi.. I make henna candles which are just invented in the candle business... before the market becomes too much competitive... you can get henna candles supply from me.. please contact me on my email I\'d priyatols@gmail.com

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Shaik Abdul khader

March 25, 2015 at 3:12 pm

sir, sent more details about candle making.what material we requried.do make candle n how to heat the material..abdulpurchase199002@gmail.com

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March 19, 2015 at 4:25 pm

I am trying to start candle business in Hyderabad. I have already consulted suppliers of raw material but don\'t know how to meet butters and also the banks.pls help me with the relevant information.

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vijay rajbhar

March 17, 2015 at 10:33 am

yes i m interested this business kindly provide the deep details

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March 16, 2015 at 2:01 am

i am interested small business line candle business starting cost and details send to my mail idraw materils purchase pleace details and buyer details and seller details send to my mail id

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November 12, 2014 at 12:25 am

Hi, we supply candle making raw materials like soy wax, palm wax, bees wax, paraffin wax, gel wax.please contact us at 9704767545. We also deal in aluminum molds, colors, aroma oils for candle making.

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saji kumarb

November 11, 2014 at 6:46 pm

i would like to start my own candle making can you give your experience?

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March 14, 2014 at 12:44 pm

i am from chennai would like to know more details regarding studies and set up small scale business. kindly provide me details

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Sanjeev R

September 10, 2013 at 2:00 am

Hi,We are manufacturers of Glitter Powder which is used in Candle making. It gives sparkle effect on the candle and also gives value addition to the product.You may contact us on mail

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September 08, 2013 at 4:55 pm

Hi this is abdul here I am interested in home based canndel business. Could you please provide me more details on this. Thank you so much for such a important opportunity.

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May 08, 2013 at 6:14 pm

hi , i am making candles if you are intrested in sealing we can work together

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January 30, 2013 at 7:17 pm

hello sir, please send me more details about candle making. I am from chennai and i want to start candle business & please send me the address of raw materials etc.

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January 25, 2013 at 8:51 pm

please send me all details for starting a candle making business.i want to buy wholesale candle and sell , export them.give me the idea about the risk factor if any,investment,profit etc.

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January 22, 2013 at 3:16 pm

i\'m from nagaland , i also interested in contacting candles company directly. please sent the details. thanks

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Rakesh Bhaskar

December 11, 2012 at 3:02 pm

Kindly provide me Detail regarding Candle making business like Machine Provider, Raw material etc.

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December 08, 2012 at 5:46 pm

Please send the full details of bangalore candle company and distributers, contact numbers and address.

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November 28, 2012 at 4:39 pm

Hi, i am interested doing this business. so we request you to please send us all details along with buy back Terms & Condition.

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November 27, 2012 at 4:59 pm

send the basic criteria of setting up business criteria (documentation

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November 22, 2012 at 8:45 pm

Hello... This is kavya. I want to start any type business in Margao. Plz give me an opportunity. Thank u

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November 06, 2012 at 12:52 pm

i have choose a candle bissiness

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November 03, 2012 at 6:17 pm


Reply |

manish jha

September 30, 2012 at 5:30 pm

Respected Sir, This is Manish jha from Jamshedpur.I want to start candle busiess.so,please suggest me.

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September 25, 2012 at 6:19 pm

Dear sir,plz, sent me more details i.e.process, raw material suppliers, plant suppliers etc.

Reply |


August 28, 2012 at 5:32 pm

hi, I want to start my candle business. Please prvide me all details related to this business,

Reply |

Atul Kishor Gupta

August 07, 2012 at 2:27 am

Hi,\r\n\r\nThis Atul, and i want to start my own business. Through google.com i reached here. Over all information on this website is really very good. But i now i want to know how can i start my buiness and how much investment it required. Will you please suggest me.

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July 09, 2012 at 6:02 pm

hi, I want to start my candle business. Please provide me all details related to this business.

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June 29, 2012 at 12:07 pm

hi, I want to start my candle business. Please prvide me all details related to this business. \r\n my mail id is sultanianikhil@gmail.com

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August 21, 2011 at 2:32 pm

Kindly provide me more details for the same.

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August 18, 2011 at 5:58 pm

can you forward me more details. i stay in hyderabad.

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July 17, 2011 at 2:56 am

plz inform me the investments and its returns

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July 17, 2011 at 1:37 am

i am resident of ngp , i am interested in starting a candle business

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prashant shetye

July 12, 2011 at 11:12 pm

i am resident of Goa , i am interested in starting a candle business.

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vikas jain

June 30, 2011 at 9:35 pm

pls let us know more about this pls contact on mail..

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June 18, 2011 at 1:13 pm

im interested in doing this business,forward me more details

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June 16, 2011 at 2:05 am

for knowing more about candle making business contact Rakesh 9995304954

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April 14, 2011 at 2:20 am

im interested in doing tis business,forward me more details of stockist,marketing,purchase,space for doing,investment&margin.pls reply as early as possible.

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April 13, 2011 at 2:07 am

hellosir, please send me more details about candle making. I am from hyderabad and i want to start candle business &please send me the address of raw materials etc.

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April 08, 2011 at 10:16 pm

i m interested plz send more details

Reply |


March 09, 2011 at 4:04 am

I am interested to do this. please send me the details. I am from delhi.

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February 24, 2011 at 7:23 am

please send me more details to me sir thanks

Reply |

Sibaram Behera

February 23, 2011 at 9:20 am

Please send me the address of machinary,raw materials etc to start candle manufacturing. contact member@franchiseindia.com

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January 17, 2011 at 7:03 am

I am from Tamil Nadu and i want to start candle business. Kindly send me the details. contact member@franchiseindia.com

Reply |


January 02, 2011 at 9:53 pm

Hi i am Anup from Chennai. i am intersted in this business. Can you send me contact details in Chennai.

Reply |


December 29, 2010 at 2:32 am

i am from Hyderabad and very much interested. Pls send me more details.

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December 13, 2010 at 6:29 am

I am from delhi and want to start candle making business from home. kindly send more details regarding same Contact member@franchiseindia.com

Reply |


December 08, 2010 at 12:42 am

please send me more details . i am interested to start my own business Contact member@franchiseindia.com

Reply |


December 07, 2010 at 9:37 am

I am interested in this business. Kindly send more details about where i can learn making of candles. Contact member@franchiseindia.com

Reply |


December 07, 2010 at 8:31 am

i am interested in doing this business so pls send me details.. Contact member@franchiseindia.com

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December 07, 2010 at 2:16 am


Reply |


December 06, 2010 at 10:15 am

thanks for the idea. i am interested. pls send more details about candle manufacture m/c requirement. Contact member@franchiseindia.com

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Sandeep Rathee

December 06, 2010 at 5:48 am

sir, sent more details about candle making.am interested in doing this. can you please let me know the place where courses are offered. Contact member@franchiseindia.com

Reply |

swargam prabhaker

December 06, 2010 at 3:47 am

Dear Sir Im intrested in candle business as we are planning to start WOMEN EMPOWERMENT PROGRAM TO EMPOWER WOMEN OF THIS COUNTRY WITH SELF EMPLOYMENT AT HOME please help us to Establish this business . Apart of candle business if any other business is their pls intimate us any business which can genetate income to house wife min 100/-per day Regards swargam prabhaker luthars enterprises hyderabad Contact member@franchiseindia.com

Reply |


December 05, 2010 at 8:57 am

I am interested in this, can you please send me more details of this. contact member@franchiseindia.com

Reply |

sandeep bhasin

December 05, 2010 at 4:35 am

RESP SIR, PLEASE LET ME KNOW WHAT CAN I DO. ITS POSSIBLE AT HOME contact member@franchiseindia.com

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December 04, 2010 at 5:49 pm

Hello Sir I am interested in this, could you please give details for this.

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December 04, 2010 at 2:46 am

Hi, Please send some more information on it. contact member@franchiseindia.com

Reply |


December 04, 2010 at 12:45 am

plz, sent me more details i.e.process, raw material suppliers, plant suppliers etc.contact member@franchiseindia.com

Reply |


December 03, 2010 at 4:04 am

Im interested ,please send me the investment details. contact member@franchiseindia.com

Reply |


December 02, 2010 at 4:47 am

kindly give details contact member@franchiseindia.com

Reply |


November 30, 2010 at 8:05 am

I am interested in this, can you please send me more details of this.contact member@franchiseindia.com

Reply |


November 30, 2010 at 4:58 am

post me details contact member@franchiseindia.com

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November 30, 2010 at 4:16 am

I am interested in this, can you please send me more details of this. contact member@franchiseindia.com

Reply |


November 30, 2010 at 12:55 am

hello Sir,this is really good business to start as my first business. Please send me some details. contact member@franchiseindia.com

Reply |


November 29, 2010 at 8:01 am

Sir, plz send me some more details about this. contact member@franchiseindia.com

Reply |


November 28, 2010 at 2:55 am

i am interested, pls. send me more details. contact member@franchiseindia.com

Reply |


November 18, 2010 at 8:29 am

hi i am interested in doing this, can u please send ur contact details. contact member@franchiseindia.com

Reply |


November 13, 2010 at 11:11 am

I AM INTERESTED IN THIS PL GIVE MORE DETAILS. Contact member@franchiseindia.com

Reply |

jayesh patel

November 13, 2010 at 6:19 am

i am interested for a business in Gujarat.

Reply |


October 29, 2010 at 4:34 am

sir, sent more details about candle making

Reply |


October 29, 2010 at 2:07 am

am interested in doiung this. can you please let me know the place where courses are offered. am from belgaum , karnataka

Reply |


October 28, 2010 at 12:44 pm

I am interested in this, can you please send me more details of this.

Reply |

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