Welcome Guest

Home Article Growing Your Business Growth Strategies  Act pricey!

Act pricey!

Do not be desperate for clients.

Tags: Do not be desperate for clients.

BY Entrepreneur  |  Mar 08, 2010 comments ( 0 ) |

Do you want to add new clients to your list? Are you becoming desperate for it? That might be your biggest mistake.


When your bank accounts start depleting and the business comes to a standstill it is absolutely natural to become desperate. But the trick lies in not letting others know or sense your desperation.


Everyone you come across might seem to be a prospective client. And you might have he urge to pitch our product or service to them, thinking …. ‘Just in case….’…..but the truth is that I will only drive people away from you. It will show your distress and make people think ‘something must be wrong’.


Chasing just anybody and everybody will also increase the number of times you have been turned down and will negatively affect your confidence. It might become hard to stay positive.


But do not worry. Every problem has a solution; even this does. All you have to do is act pricey; no let people know that you badly want clients.


Here are a few tips for how to do that:


Do not respond too soon – Stop being available on phone and prompt to mail. You can be busy in a meeting or leave the phone unanswered. This will only give the impression that you are busy and have some work. Make sure you return the phone calls in less than 24 hours and reply to mail in less than 2 days.



Present yourself well


Even if you are scheduling a meeting it should be done after keeping a pregnant gap, say a week or 3-5 days. An appointment of next day might not help you much.


If somebody would make a sales enquiy in the initial days of my business I would say.. ‘my sales person will get in touch with you’. Then I would go back to the sales e mail id and rply to the person myself. You have got o present yourself like an established player,” says Suneel Cherain, an entrepreneur.


Do not offer quick discounts – This gives you away immediately. If people pay less, they should get less. If you are a service provider negotiate on the number of services that become a part of your contract if your clients are paying less.


Stop giving free advises – Skip the free consults. People think your time and expertise must not be very valuable if you’re always giving them away for free. It migh be just a prejudice but it will be there.


Be choosy – You cannot wok with just anybody. When you choose a client keep in mind that they are not doing a charity to you. They are paying you because you are offering something worthwhile to them. And you must be equally benefited by the elationship. Its mutual!

Please add your comment

Not readable? Change text. Enter the characters as seen on the image (case insensitive)
  Notify me of follow up comments via e-mail   Subscribe for daily newsletter

Related Articles

Tiding over off season

BY Entrepreneur

Almost every business gets affected by seasonal changes to some extent, though the degree varies from business to business. Whereas one season turn...

Working with freelancers

BY Entrepreneur

  Has your business grown bigger? Do you need more hands to work for you? How about working with freelancers?   A freelancer is a person ...

Do you network?

BY Entrepreneur

Anthony J D’Angelo once said, “In life, it is not what you know or who you know that counts, it is both.” So true! It is not just...

Do not clip your company to yourself

BY Entrepreneur

As an entrepreneur you must have put all your effort, mind and time in your business. While establishing your business, it’s obvious that you...

Time for a Year End Review

BY Entrepreneur

The year 2009 that has gone by has been very tough for businesses. It has been a bumpy ride throughout with a comparatively smooth close as the cur...

Salability of Your Business

BY Entrepreneur

The post-economic downturn period has turned out to be mayhem for business owners who are hoping to sell their business. With closed deals at a record...

Business Exit Strategy

BY Entrepreneur

If, one day, you plan to exit your business and transform your equity into cash you will need to prepare for that along the way. You'll need to build ...

Controlling Your Business Burn Rate

BY Entrepreneur

Do you suffer from the running-out-of-cash syndrome before you reach those milestones and find yourself burnt out of business? Don’t worry! The ...

Network wherever and whenever possible!

BY Entrepreneur

You already know, how important networking is for your business. It might not help you in making direct money but can help you in being informed on va...

Make life simpler

BY Entrepreneur

Entrepreneurship is demanding. The everyday hassles can occupy your time to an extent that you are left with little or no time to strategize for the g...

Managing Projects

BY Entrepreneur

If you are an entrepreneur, you've probably got outstanding ideas and projects in abundance, and even more popping up everyday! Do you face the...

Dream Reality

BY Entrepreneur

All of us have a vision regarding what we want to be and have in future. Accordingly we work towards them to achieve them. This is not dreaming but...