Education franchise 2018-07-04

What Are The Challenges Faced by An Educational Franchisee

Like Any Other Business, An Educational Franchisee Can Also Have Set Of Challenges To Face.

By Feature writer
What Are The Challenges Faced by An Educational Franchisee

Running a franchisee is a rewarding personal journey of becoming a master in your own right, but it has its challenges as well. Explains Morné Cronjé is head of franchising for FNB BusinessAlthough franchising is one of the sectors that has shown resilience and continues to grow in this tough economic environment, the sector is not without risk for franchisees and franchisors.” Here are some to watch out for:

Sudden burst of competition:

You might be proud of your franchise model, but competition is always going to be there to give you sleepless nights. So, this is a time when you might have to be on your toes, motivate employees more, be alert about what your customer’s negative reactions are, how to innovate and keep the profits coming in. As the market share gets divided, profits will also be sucked in. So this is something to watch out for.

Explains Morné Cronjé, Head of franchising for FNB BusinessAlthough franchising is one of the sectors that has shown resilience and continues to grow in this tough economic environment, the sector is not without risk for franchisees and franchisors.”

Locational know-how:

 If you have not done your homework, you might land yourself in a soup, when it comes to the location of your franchise. It is imperative that a school or educational setup is accessible to the target audience. Else this can act as a huge hindrance in your selling model. Many franchise owners make the mistake of compromising on the location due to cheaper or lower real estate cost, losing out on this crucial business determiner.

Lack of Manpower:

Another huge challenge that can face you is lack of skilled manpower. If you plan to run a preschool or any other educational establishment, ensure your location can attract the right kind of manpower. Educated and skilled manpower is a crucial requirement to selling yourself well with the target audience. If this is a challenge you have already identified, then be prepared to invest time and money in grooming and training the right staff.

Is marketing Missing?

The initial excitement does die out and you might have overlooked the aspect of brand recall or marketing. Remember, even established brands don’t stop investing in marketing because this simple step keeps the connect with your target audience. Like an old saying goes, “out of sight means out of mind!’ Ensure you invest in any kind of marketing, whether it is social media links, distribution of periodical flyers, mailers or even small advertisements in the local newspapers and journals.

Comment
image
image
mobile
address
star franchise india
Related opportunities
  • Imitation/Art/Junk Jewellery
    About Us: Incepted in 2013, Voylla is India’s largest fashion jewelry..
    Locations looking for expansion Rajasthan
    Establishment year 2013
    Franchising Launch Date 2017
    Investment size Rs. 20lac - 30lac
    Space required 150
    Franchise Outlets -NA-
    Franchise Type Unit
    Headquater Sanganer Rajasthan
  • Real Estate Sub
    About Us: RE/MAX is one of the World’s largest and most..
    Locations looking for expansion New Delhi
    Establishment year 1973
    Franchising Launch Date 2009
    Investment size Rs. 10lac - 20lac
    Space required 800
    Franchise Outlets -NA-
    Franchise Type Unit
    Headquater South Delhi New Delhi
  • Beauty Salons
    About Us: Cut & style is one of the finest and..
    Locations looking for expansion New Delhi
    Establishment year 2000
    Franchising Launch Date 2018
    Investment size Rs. 30lac - 50lac
    Space required 800
    Franchise Outlets -NA-
    Franchise Type Unit
    Headquater DELHI New Delhi
  • Quick Service Restaurants
    About Us: MR & MRS IDLY - a QSR business model..
    Locations looking for expansion Tamil Nadu
    Establishment year 2007
    Franchising Launch Date 2008
    Investment size Rs. 5lac - 10lac
    Space required 100
    Franchise Outlets -NA-
    Franchise Type Unit, Multiunit
    Headquater Chennai Tamil Nadu
Insta-Subscribe to
The Franchising World
Magazine
tfw-80x109
For hassle free instant subscription, just give your number and email id and our customer care agent will get in touch with you
email
mobile
OR Click here to Subscribe Online
Daily Updates
Submit your email address to receive the latest updates on news & host of opportunities
More Stories

Free Advice - Ask Our Experts

pincode
;
ads ads ads ads