Focusing on the gourmet diner along with the modern youth of the country, Farzi Café came into existence in 2014 with an aim to bring back the rich and quality Indian cuisine back “in-Vogue”.
Farzi café is the brainchild of Zorawar Kalra that constantly reinvented the brand by combining the culinary art with modern cooking techniques, designs, and presentation. This operational structure of Farzi café has helped the brand to showcase innovative adaptations, offering the finest modern-day cuisines to the food lovers.
Creating Illusion with Cuisines
Farzi normally can have many connotations, but at Farzi Café, it has only one that focuses on creating an illusion with the Indian cuisines available in the context. Zorawar Kalra is masterly perfecting the science of molecular gastronomy in order to provide a unique and different experience to the modern day diners.
Mostly preferred for the best gourmet experience, Farzi café is amalgamating the Indian and global classics with traditional Indian presentations, influences, and culinary styles.
The Best Suitable Place for Modern India
The quirky, chic, and high energy ambiance makes Farzi café a must visit place for the people that love to enjoy great food along with enjoying an extraordinary experience that they could take it back home.
Zorawar Kalra, Owner, Farzi Café shares, “With live gigs and performances by international artists every few months, Farzi Café offers a unique dining experience amalgamates innovative, progressive cuisine with high energy ambiance.”
Farzi café has emerged as a destination where culinary art meets the alchemy of modern presentations and cooking techniques like molecular gastronomy, absorbing the diners into a unique and different gastronomic illusion.
Total outlets: 6 company based and 5 franchisees
Investment: INR 4-5 crores
Area required: 3,500 sqft
Expected ROI: 30%
Expected breakeven: 18-24 months
Farzi café initiated with its franchising in 2015 that helped the brand to expand its business within preferred territories. The company has 6 company-owned outlets and 5 franchisees, further planning to open 20 more franchise outlets in the next 12 months.
Representing the Massive Restaurants’ banner, Farzi café is also aiming to introduce top food and beverage items in the world in the upcoming 5 years time by establishing a brand presence in all the major cities of the world.
“We plan to achieve it by opening a large number of franchisee stores in Tier II cities India and around the world, apart from the company-owned restaurants,” adds Kalra.
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