If you have the inclination towards the service industry and passion for two wheelers, then investing in two wheeler service franchise can be an ideal business proposition for you.
India has seen substantial growth in the two wheeler automobile industry. The industry has achieved almost 12% growth, year on year in the last six years. There were 9 crores two-wheelers sold across India in the past 6 years. But, there is still a large gap in sales and service capacity in the two wheeler industry.
The economy transformation has raised customer’s expectation as a customer is now more open to latest technology, look for quick response, ready to pay for extra care/services and expect transparency in all aspects. Therefore, there is a need for service with a difference, neat and clean service, use of hi-tech tools, service at doorstep, transparency in service, and reasonable charges.
If you have the inclination towards the service industry and passion for two wheelers, then investing in two wheeler service franchise can be an ideal business proposition for you. One of the top brands that operate on a franchise model in two wheeler service market is Speedforce.
Speedforce is a company having different skill sets and working experience. The company has skills like after-sales service, networking, sales & marketing, branding, and accounts & finance.
The brand is a chain of two wheeler service stations providing all kinds of services according to market demand, including periodic service, minor & major repairs, accidental repairs, battery service, annual maintenance contract, pickup, and drop, break down service, value-added services, insurance service, and used two-wheeler warranties.
Going forward, the company is focusing on the pan India market. It is targeting metro and tier-2 cities for expansion. Speedforce aims to have 100 franchise outlets by 31st December 2020.
Speedforce provides a complete business format franchise in mechanized servicing of two wheelers through a multi-step servicing process designed after years of practical experience and research. Two Wheeler is the basic need of every human being; Speedforce offers a perpetual potential to the concept and gives golden opportunity to tap every domestic, corporate, in the most professional way.
Speedforce’s unique franchise concept offers individuals with complete know-how to build and operate a successful Franchisee. The brand provides its franchisees the goodwill of the Speedforce brand; a proven, well-researched marketing plan and support; content for operations of Two Wheelers Service process, training for the marketing and the technical staff, and continuing research and development.
At the time of franchise appointment, Speedforce helps in potential mapping and location identification, selection of prospects & information, legal due diligence & financials, site visit and layout preparation, site readiness, and installations, final inspection & reports, manpower appointment and training, marketing activities & follow-up, and inauguration and start-up.
The brand provides handholding activities like on the job training, timely visits and audit, technical support, customer feedback, and cross-learning.
Speedforce also offers:
1. Tools & Equipment – Two wheeler lifts, GP tools, compressor, car washer, spark plug cleaner and more
2. Branding Material – Front fascia and internal graphics
3. Stationery – Invitation cards, job card, job register, letterhead, invoice book, visiting cards
4. Marketing Kit – Canopy, leaflets, promotional material
5. Software – Detailed workshop software and APP online support
6. Marketing Support – Handholding for marketing activities
7. Training – Training for all technician advisors and owner
8. Visits & Audits – Regular visits and audits
To start a Speedforce franchise, an estimated below the sum of Rs 7.5 to 10 lakhs will be required. However, this sum does not include pre-operating expenses like basic furniture, amenities, rental, staff cost, interiors, etc.
A minimum of 400 sq ft to 1000 sq ft built-up area on the ground floor is required. The location should have good frontage, reasonable rental rates, and long lease arrangement. It should also be situated in a residential area/business area but not on a busy traffic road.