Shoe business 2021-08-27

Shoe Brand Pastels And Pop Opens First Flagship Store in Bengaluru

This will be Pastels and Pop's first-ever comprehensive shopping experience store for fashion enthusiasts in India.

By Features Writer
Shoe Brand Pastels And Pop Opens First Flagship Store in Bengaluru

Pastels and Pop, a handcrafted shoe brand, has launched its flagship store in Bengaluru. Many leading celebrities like Anushka Sharma, Sonam Kapoor, Karishma Kapoor, Sara Ali Khan, Sonakshi Sinha, Malaika Arora, Taapsee, and more are among its clientele.

This will be Pastels and Pop’s first-ever comprehensive shopping experience store for fashion enthusiasts in India. The store is spread across a 1,800 sq ft area, covering 3 floors at Bengaluru's favorite shopping destination, Indiranagar, amidst the most fashionable brands around.

The Bengaluru store is a visual treat that gives you a sense of the brand's aesthetics and design ethos. Starting from Rs 2,300, its collection exhibits a sense of happiness and positivity. The brand's products are handcrafted with high-quality embroidery elements like glass beads, gold and silver threads, colorful anchor threads, tassels, and sequins on luscious fabrics like silks, organzas, crepes, and organic cotton. 

Speaking about the launch in Bengaluru, Akanksha Chhabra, Co-Founder, Pastels and Pop, says, "We are excited to introduce our first-ever concept store in Bengaluru providing a 360-degree shopping experience to our customers."

"We have introduced a variety of juttis along with our brand new slides for today’s millennial woman, sure to leave them awe-struck and craving for more. If you are someone who likes to touch, feel and try on a pair of shoes, then this is your one-stop shop to make all your shoe dreams come true," she adds.

The interiors of the store have accents of white, pink, and gold, speaking the brand’s language of elegance and aesthetic. A welcome arch at the entrance installed with handcrafted hoops, carrying some of their signature embroideries, is the most ‘Instagrammable’ spot in the store, reiterating the brand’s commitment to offering the ultimate shopping experience for their customers.

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