Hotline: 1800 102 2007
Hotline: 1800 102 2007
Search Business Opportunities
Gifting industry 2018-09-05

Mufubu: A One Stop Solution For All Your Utility & Gifting Fixes

While the market is spoilt of fashionable choices, here is a brand which has brought out utility based items of use at a smart price option- all online!

By Feature writer
Mufubu: A One Stop Solution For All Your Utility & Gifting Fixes

Mufubu started as MyFullBox.com, a gift communal with a wide assemblage of merry and youthful merchandise, in the year 2014.  Today, it is following its heart and arrayed into women accessories, men’s backpacks, sport’s gear and much more. The company intends to go global to Rs. 100 crore mark by the end of 2021.

Product range & Distribution

Mufubu’s range comprises affordable daily use essentials which include smartwatches, anti-theft bags and backpacks and the likes, all in the range of Rs. 1000 going upto Rs. 7000. With a repeat order ratio of 21-25%, Mufubu is more interested to remain as an internet company selling through its own online channel as well as Snapdeal and Amazon.

Competition:

There is bound to be competition but we are not vying for someone else’s pie. Verun Rastogii, Director and CEO,Mufubu, says, “Mufubu is bringing out something which speaks for its quality and functionality. We are building our own brand and will continue to innovate in the area of functional youth related products.”

Potential in gifting items and utility-driven products

 Companies are shifting their work culture to suit the millennials’ needs. Therefore, the stuff they use has to match their needs and sensibilities. “Our gifting and personal use options have gone to the next level- with each product being a standalone gift and pleasure to use option.” says Rastogii, “because the millennials are not wishing to spend oodles on the brand itself, the product also has to match their needs and spending power. Therefore, we acknowledge the vast possibilities of providing options to this generation.”

Comment
image
image
image
Related opportunities
  • World's Largest Flower Retail Chain - Ferns N Petals Pvt...
    Locations looking for expansion New Delhi
    Establishment year 1994
    Franchising Launch Date 2000
    Investment size Rs. 5lac - 10lac
    Space required 150-300 sq feet
    Franchise Outlets -NA-
    Franchise Type Unit
    Headquater New Delhi New Delhi
  • Juices / Smoothies / Dairy parlors
    About Us: At Lassi Corner, we strive to help people transform..
    Locations looking for expansion Karnataka
    Establishment year 2016
    Franchising Launch Date 2017
    Investment size Rs. 5lac - 10lac
    Space required 125
    Franchise Outlets -NA-
    Franchise Type Unit
    Headquater Bangalore Karnataka
  • Tea and Coffee Chain
    About Us: Belief: “as is sound, so as echo” Mission: “best tea every t..
    Locations looking for expansion Maharashtra
    Establishment year 2012
    Franchising Launch Date 2018
    Investment size Rs. 5lac - 10lac
    Space required 100
    Franchise Outlets -NA-
    Franchise Type Unit, Multiunit
    Headquater Mumbai Maharashtra
  • Quick Service Restaurants
    About Us: Virgo Hospitality Established in year 2016 with an outlet at..
    Locations looking for expansion Delhi
    Establishment year 2016
    Franchising Launch Date 2018
    Investment size Rs. 50 K - 2lac
    Space required 70
    Franchise Outlets -NA-
    Franchise Type Unit, Multiunit
    Headquater New delhi Delhi
Insta-Subscribe to
The Franchising World
Magazine
For hassle free instant subscription, just give your number and email id and our customer care agent will get in touch with you
OR Click here to Subscribe Online
Daily Updates
Submit your email address to receive the latest updates on news & host of opportunities
More Stories

Free Advice - Ask Our Experts