In the last two years, Kidzee, the educational arm of Zee, has opened over 600 centres pan-India, with a record unit growth of over 100%. The preschool chain has an aggressive plan of adding 300 centres every year
Asia’s largest pre-school chain, Kidzee has made it to the latest Franchise 100 list 2020, published by The Franchising World Magazine. The Franchise 100 list recognizes the Top-100 fastest growing franchise brands in India. The list brings forward the best franchise opportunities for 2020 after analyzing the leading franchisors on the basis of 45 strict parameters including franchise ecosystem size and growth, financial strength and growth, and support offered to franchise partners.
Kidzee has been nurturing over 9 lakh children in India since 2003 with the largest network of over 1941 centers in 750+ cities of India and Nepal. The journey from first center to over 1941 centers across the country over a period of 17 years represents the substantial growth and development of this brand. The company grew its franchise network at 13.44% over the last 3 years, from 1711 franchised schools in 2017 to 1941 centers in 2019.
Debshankar Mukopadhyay, CEO, Zee Learn, explained Kidzee’s growth prospective, “At Zee Learn, we launched a host of new initiatives like innovative theme-based products for enhanced learning, an age-appropriate learning app, learning management systems and magazines for interaction with parents. Out of these initiatives, the Kidzee Learning App has been designed to give our children an all-round exposure to ensure multiple skill development. It aids at inculcating reading, musical, mathematical, analytical and technological skills to give our children an edge by linking it to the curriculum. So effectively what has been taught in the classroom is being extended beyond the classroom through the gamification route.”
Kidzee has enrolled more than 600 new partners to join the network in the past two years.
The Franchising World, India’s no.1 franchising magazine, identifies the TOP-100 franchise brands and celebrates their achievements every year in its anniversary issue. The issue highlights the established and emerging Indian and global brands that are increasing their positioning in India along with the new-age brands that are lucrative and profitable, expanding fast and can act as a reference guide for budding entrepreneurs and investors across India.
Franchise 100 is the one-stop destination to know everything about the franchise industry and the leading brands, which investors and prospective franchisees can consider to start their entrepreneurship journey.