fmcg
Riding high on the popularity of his products, Patanjali is now foraying into various market segments.
By Sneha Santra 2018-10-11
2Q18 Recorded Highest Quarterly Deal Value With US$34.8 Billion Across 273 Deals In India
By Sneha Santra 2018-09-06
The Fast Moving Consumer Goods (FMCG) sector is expanding drastically, becoming the 4th largest sector in the Indian economy with Household and Personal Care accounting for 50% of FMCG sales.
By Shahram Warsi 2018-07-05
Recently Indian market is witnessing a tussle between FMCG brands to be on top of the game, especially in becoming the “desi-est brand”. Read...
By Nibedita Mohanta 2018-06-11
FMCG companies have stepped in sensing the changing needs of the consumers and this has given new dimensions to Ayurveda industry.
By Tanvi Jetly 2017-06-14
Today, multiple brands, big or small are tasting new shores by diversifying into various segments.
By Ekta Sharma 2017-05-08
Sri Sri Ayurveda started selling products in 2003, however, they stressed on expansion at a time when Patanjali Ayurved started hitting headlines for challenging FMCG majors.
By Punita Sabharwal 2016-04-11
The products that leave shelves the fastest; fetch the fastest returns in retail market. Let us explore the changing face of Fast Moving Consumer Goods (FMCG) in India and how franchisors are trying to enhance their business in this zone.
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FMCG major Procter and Gamble bags first rank in the list of India’s best company for Employee Health and Wellness, beating Citigroup and SAP Labs.
By WI Bureau 2014-11-28
The Indian frozen yogurt brand, Cocoberry, plans to expand its product category to compete in the health and wellness segment.
By WI Bureau 2014-09-27
Modern trade and kiranas need to be treated differently, believes Rasna.
By Sweta Pal 2014-01-31
Partnered with many prominent retail chains
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Tops is constantly innovating its product offer
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