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Today, many brands are taking up the challenge of reconstructing themselves in order to gain more attention, but is it that easy? Let’s find out...
After a failure, Reebok Crossfit Gurgaon has launched afresh with a new studio, a new location, a new owner, new equipment and more.
Here is a case study defining how India’s leading aesthetician Dr. Jamuna Pai has disrupted her brand’s existence by renaming ‘Blush Clinics as SkinLab’. Unravel the outcome of this rebranding strategy.
Everything calls for a change and up-gradation, and even well established businesses are not distinct to it. Any business strategy, no matter how successful it is needs renovation and a revamp. Business owners including franchisors are always on the look