After Dabur and Patanjali Ayurved, it’s the remarkable entry of HUL’s Dove brand into baby personal care products which has created buzz in the market. Let’s see if the brand is strong enough to hammer existing biggies in the category.
Cellulite is a condition that affects over 85% of women, irrespective of age, physique or profession. As cconsumers are willing to pay a premium for special need products, Anti cellulite products will have strong demand and profit.
Max Protein snacks are essentially made of 7 healthy grains - Oats, Wheat, Soy, Ragi, Gram, Corn and Rice. They are neither fried nor baked. The chips are extruded or hot-air puffed, which is a procedure we use for making popcorns.
Irrespective of the product category, a speciality club deals mostly with sampling subscription businesses, getting free products to send out to subscribers from interested brands that in turn treat the sampling process as a target research tool.
Started operations in US & Australia, Ahmedabad-based startup SkinYoga was established in 2013 by three sisters, who found a big gap in demand and supply of high quality natural ingredients based products. Here is the saga of a home grown brand.
O'Ziva nutrition brand to include meal replacement shakes, protein shakes for fitness enthusiasts enhanced with the deep rooted ancient science of Ayurveda having different herbs combinations for fitness enthusiasts.
In the spa business, dedicated skin care professionals and aestheticians help brands to create great products and also promote them through treatments and recommendations, turning into a new way of brand expansion.