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As the brands are increasingly crossing the demographic borders via the internet, big brands are exploring new strategies for making their brand big and successful.
By Shahram Warsi 2018-09-21
Franchisors often consider the franchising industry to be all about driving exponential growth with quick returns.
By Shahram Warsi 2018-09-06
In Today’s Digital Era, Influencer Marketing Can Be Used To Connect With All Types Of Audiences
By Sneha Santra 2018-07-19
The strategies have changed and the impacts have changed. These are few marketing strategies now used by brands.  
By Kritika Sachdeva 2018-06-15
The Global Higher Education Market Is Expected To Exhibit A CAGR Of More Than 20% By 2021
By Sneha Santra 2018-05-28
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Technavio has released a new market research report on the global SMB and SME NAS market, which is expected to generate revenues of $18 billion between 2016 and 2020.
By Nibedita Mohanta 2018-05-17
You should be aware of how a customer feels about your restaurant.
By Shahram Warsi 2018-05-08
Bundling the items on the menu is a great way to create a buzz among the customers.
By Shahram Warsi 2018-04-30
The concept of franchising needs to be shaped by and infused with innovation across all aspects of the operation.
By Reetika Bose 2018-04-13
An opportunist looks for occasions, where he/she can cash out of the moment with a gush of fresh ideas and being the first one to deliver to the audience.
By Nibedita Mohanta 2018-03-01
Coming up with brick and mortar store or office might take months or years, but creating a professional website will help you kick-start your business.
By Nibedita Mohanta 2018-02-09
In the Union Budget 2017-18, the overall health budget increased from INR 39,879 crore to INR 48,878 crore.
By Nibedita Mohanta 2017-09-05
Growing rage of Digital Marketing lured beauty brands to unleash the opportunities existing in the same. However, keeping consequences in mind is equally essential. Here is a list of must avoid marketing mistakes for beauty brands.
By Arvind RP, Kaya Ltd 2016-06-15
Kaya delivered group sales at Rs3,323 million which is a growth of 14 per cent on overall net profit. The brand works on a marketing calendar based on consumers’ need according to changing seasons as well as the business priorities.
By Niharika Verma 2016-06-07
Restaurateurs said they recognize the growing importance of social channels to interact with patrons, build their brand and manage their reputation.
By Nusra 2015-03-25

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