Hotline: 1800 102 2007
X
Loading
Search Business Opportunities
Advisory 2009-10-08

Locate an apt location

Whenever you talk to a franchisor and ask him about the most significant element of opening a store. Most of them would say Location, location and location. As evident as it is that location plays the most imperative role for the success of a store, there

By Neha Malhotra Sub Editor, Franchise India Holdings Limited, Web Division

Location is one such asset that is a long term investment and determines the success of your store. Scouting for the apt location can keep you on your toes but once you find it you can breathe a sigh of relief. As it is an important aspect, the process of obtaining it should be carried out after analysing various facets chained with it.  Here is a list of considerations you need to keep in mind.

Footfall

The most significant aspect to be considered is the footfall of the area chosen. If the footfall will not be per say the requirements, then the store would run into losses. If the client walk in is tremendous, then your store for sure will rake in a lot of moolah.

Commercial viability

Commercial viability is what it will boil down to when we opt for a business. If opening at a location seems unviable to you, but you think you can get things rolling by putting to use other means then you are wrong. If the location is wrong, nothing will work in your stride.

Sales-to-rent ratio

Sales-to-rent ratio in a store helps you to analyse your proceeds.  For some getting a prime location means shelling out a larger chunk of investment however ideally your sales- to-rent ratio should not exceed 10 per cent of your sales.

Parking space

Nowadays, a major problem all of us face when going out shopping is parking and at times we give a pass to a particular store just because of the parking hassles. This can lead in loosing out some of your potential customers. So when you’re getting space for your outlet, make sure you offer your shoppers the convenience of parking.

Availability of utilities

When we go out to get space for a store we might get overwhelmed by finding the apt location but we might forget to discuss intricacies of the deal which you may encounter once you start operations. So avoid such a situation, make sure you get information on all the utilities available for you.

Franchisor support

In case you are having trouble with the location, you can also seek help from your franchisor. As they are experts, then can help and guide you in the best possible way.

If opting for the precise location was giving you jitters, the above mentioned pointers should now make it simpler.

Comment
pooja khanna 13, Sep 2010 at 08:40 PM
pls send me details to open aparlour or a spa what r the requirements ,i am in south delhi interested in and parlour business. thanks
Irene 05, Jan 2012 at 11:01 AM
Your answer shows real itnlelgience.
Patel 03, Jun 2012 at 04:18 AM
My dear advantages! a teirrfic short article dude. Kudos On the other hand I’m enjoying trouble with your rss or atom . Don’t know the reason why Struggles to enroll in it all. Will be there people purchasing same in principle feed negative? Anyone who is aware kindly response. Thnkx
Related opportunities
  • Juices / Smoothies / Dairy parlors
    About UsConceptualized to reinvent the ice cream eating experience in..
    Locations looking for expansion Karnataka
    Establishment year 2016
    Franchising Launch Date 2017
    Investment size Rs. 20lac - 30lac
    Space required -NA-
    Franchise Outlets -NA-
    Franchise Type Unit, Multiunit
    Headquater Bangalore Rural District Karnataka
  • Career Counselling & Brain Programming
    IntroductionBrain Checker Techno Services (India) is India's Largest Career Counseling..
    Locations looking for expansion Maharashtra
    Establishment year 2007
    Franchising Launch Date 2012
    Investment size Rs. 2lac - 5lac
    Space required 200
    Franchise Outlets -NA-
    Franchise Type Unit, Multiunit
    Headquater Nashik Maharashtra
  • About:Rasoishop.com is a virtual Kitchen mega mall and one stop..
    Locations looking for expansion Gujarat
    Establishment year 2013
    Franchising Launch Date 2016
    Investment size Rs. 20lac - 30lac
    Space required -NA-
    Franchise Outlets -NA-
    Franchise Type Unit, Multiunit
    Headquater Ahmedabad Gujarat
  • Casual dine Restaurants
    About:Hotel Bhagat Tarachand is a decorated name in the culinary..
    Locations looking for expansion Maharashtra
    Establishment year 1950
    Franchising Launch Date 2015
    Investment size Rs. 1 Cr. - 2 Cr
    Space required 500 - 2500 Sq.ft
    Franchise Outlets -NA-
    Franchise Type Unit, Multiunit
    Headquater Mumbai City Maharashtra
Insta-Subscribe to
The Franchising World
Magazine
For hassle free instant subscription, just give your number and email id and our customer care agent will get in touch with you
OR Click here to Subscribe Online
Daily Updates
Submit your email address to receive the latest updates on news & host of opportunities
More Stories