Hotline: 1800 102 2007
Hotline: 1800 102 2007
Search Business Opportunities
Retail 2009-11-18

Ladies special

By Sub Editor
Ladies special

One of the most admired brands in western wear for women, Madame quenches the style and fashion requirement of the trendy woman. Dipti Taluja, Multi-Unit Franchisee, Madame, shares her success and her future aspirations with us.

Abha Garyali (AG): How does it feel to have franchise of three outlets?

Dipti Taluja (DT): It is a wonderful feeling to be an entrepreneur. Running a successful business with support of the franchisor and colleagues, gives you a sense of being independent. It adds to a sense of security and a trust on one’s own entrepreneurial skills.

AG: Do you believe that taking a franchise is a better option than starting a business from scratch?

DT: Yes, taking a franchise is a better option than starting your own business.  In franchising you start with a business which is already established, the product that one is going to deal with, already has a niche in the market. Franchising enables a franchise owner to sell product and services under a trusted and recognised brand name which the franchisor has developed and tested over a period of time.

AG: When did you enter into the business of franchising? What inspired you to be a franchisee for Madame?

DT: I have been dealing with Madame from 2003 when they opened their first outlet in North India. From the beginning I had been interested in doing a business of my own. When Madame entered North India, I found the right opportunity to start a franchised outlet. Moreover that time there were not many organised brands dealing exclusively in western wear for women. I saw a lot of potential in the brand and invested in a franchise.

AG: What new initiatives and practices have you introduced in your outlet?

DT: On day to day basis new ideas are practiced to increase the sales. It is important to build a relationship with the customers as they make the outlet a success or failure. It is the most important part of retail. The team members are given pep talks and incentives on regular basis. We celebrate our success together as one family.

AG: What support does the franchisor provide you to efficiently run the franchise?

DT: The brand offers training and support services like choosing the right location, access to capital in the form of loans, startup assistance, management advice and the foundation and experience established by them. They also provide valuable advertising and media coverage to support the sales.

AG: What are your future plans? Do you plan to take up more outlets?

DT: Presently I have three stores and want to concentrate on these as they have a great potential to grow in future as well.

AG: Any advice for aspiring franchisees.

DT: Women want to make their own identity and franchising offers the perfect answer. Franchising helps in maintaining a balance between family and work.

star franchise india
PRAKASH SHETTY : 29, Jul 2015 at 08:36 PM
Send me the details
Related opportunities
  • Juices / Smoothies / Dairy Parlors
    About Us: Smoothie Factory is an established, popular, and fast growing..
    Locations looking for expansion Haryana
    Establishment year 1996
    Franchising Launch Date 1998
    Investment size Rs. 10lac - 20lac
    Space required 150
    Franchise Outlets -NA-
    Franchise Type Unit
    Headquater Faridabad Haryana
  • About Us: Academy of Digital Arts is a privately held company..
    Locations looking for expansion Maharashtra
    Establishment year 2009
    Franchising Launch Date 2015
    Investment size
    Space required 500
    Franchise Outlets -NA-
    Franchise Type MultiUnit
    Headquater Borivali west Maharashtra
  • Pet Stores
    About Us: CP Vet is a pet hospital . It provides..
    Locations looking for expansion Haryana
    Establishment year 2012
    Franchising Launch Date 2012
    Investment size Rs. 20lac - 30lac
    Space required 300
    Franchise Outlets -NA-
    Franchise Type Unit, Multiunit
    Headquater Faridabad Haryana
  • About Us: Established in 2018 in Delhi, Vagishwari World School offers..
    Locations looking for expansion delhi
    Establishment year 2014
    Franchising Launch Date 2014
    Investment size Rs. 10lac - 20lac
    Space required 1500
    Franchise Outlets -NA-
    Franchise Type Unit
    Headquater Delhi delhi
Insta-Subscribe to
The Franchising World
For hassle free instant subscription, just give your number and email id and our customer care agent will get in touch with you
OR Click here to Subscribe Online
Daily Updates
Submit your email address to receive the latest updates on news & host of opportunities
More Stories

Free Advice - Ask Our Experts

ads ads ads ads