Hotline: 1800 102 2007
X
Search Business Opportunities
Food and Beverage 2014-07-08

Invest in food biz, the Goan way

Invest in food biz, the Goan way

Goa Portuguesa is a paradise for epicures who love Goan food. The brand is expanding via franchise path across India. Sudeep Awchat, Executive Director, Goa Portuguesa Restaurants Pvt. Ltd spoke to Ekta Sharma Verma on his brand’s USP and why franchisees should associate with Goa Portuguesa.

Brief us on the foundation and concept of your brand.

My mother, Author and Master Chef Deepa Suhas Awchat hails from the wonderful land of Goa. During the late 80’s my parents realised that there was not a single restaurant in Mumbai which served authentic Goan food. That worked as a motivation for my parents and Goa Portuguesa was started on 3rd December 1988. My father, Founder and MD, Dr. Suhas Awchat, and my mother shared a common passion to start a fine dine restaurant serving Goan food with live music in a Goan bungalow like ambience. They built up the brand step by step without knowing how brands are made or grown.

What is the USP of your brand?

Goa Portuguesa has been in the industry since 25 years. The brand offers unique Goan and Portuguese Cuisine in a Goan bungalow like ambience with live Goan music. We boast of being amongst the very few restaurants that do that on a fine dining level.  

What kind of training and support do you provide for your franchisees?

The success of a Goa Portuguesa franchise lies in its training. The Corporate Team at Goa Portuguesa is equipped with highly skilled and experienced trainers. Training is conducted in four stages namely prepare, present, attempt and improve (PPAI). The trainers train the franchisees about all aspects involved around the brand. Culinary and F&B Service are the core areas of focus during training. The franchisees are provided with the Standard Operating Procedures (SOP) for kitchen, service and general guidelines. These SOP’s are reviewed and upgraded every six months.

Are there any benefits for the franchisees by associating with your brand.

Goa Portuguesa has all the elements required for any franchise to be successful. The brand has won accolades in India and abroad. All the recipes and operational procedures are standardised setting a good benchmark for others to follow. Addition of new dishes to the menu, organising food festivals, theme nights, etc. also forms part of the benefits the franchisee enjoys.

What all parameters do you follow before opening your restaurant at a particular location?

Once we receive an enquiry from a prospective franchisee, we get in touch with them and get the ‘Franchise Consideration Form’ filled. This helps us know our prospective franchisee. Our corporate team then visits the location and does an examination of the place. During this process our main concern is to make sure that the area suggested by the franchisee is suitable for a restaurant setup. Once the location is finalised, the final franchisee agreement is prepared and given to the franchisee. After signing the agreement our team helps the franchisee setup the restaurant within a period of three months.

Kindly share the brand’s further expansion plans in India and other countries.

We plan to open at least 25-30 units pan-India and abroad over the next five years.

How many outlets do you plan to open in 2014 and where?

We plan to open at least 4-5 units by December 2014. We are in talks with a few investors from Pune, Bengaluru, Goa, Kolkata and Dubai.

Franchise facts:

Area

Investment

Breakeven

RoI

Current centers and how many franchises?

1700 -2000 sq. ft

Rs 60-70 Lakh

(including franchise fee)

18 months

30%

Total – 4

3 – Franchise Outlet

Comment
Related opportunities
  • Bars, Pubs & Lounge
    An enthusiastic bunch of astronomers, space cadets and chefs came..
    Locations looking for expansion Delhi
    Establishment year 2017
    Franchising Launch Date 2018
    Investment size Rs. 2 Cr. - 5 Cr
    Space required 8000
    Franchise Outlets -NA-
    Franchise Type Unit
    Headquater New delhi Delhi
  • Others Dealers And Distributors
    About Us:                  ..
    Locations looking for expansion Madhya pradesh
    Establishment year 2016
    Franchising Launch Date 2018
    Investment size
    Space required 200
    Franchise Outlets -NA-
    Franchise Type -NA-
    Headquater Indore Madhya pradesh
  • Ad Agencies & Collection Centres
    About Us: Janatha Expo (Rural Yellow Times) is organized to bring..
    Locations looking for expansion TELANGANA
    Establishment year 2017
    Franchising Launch Date 2018
    Investment size Rs. 20lac - 30lac
    Space required 500
    Franchise Outlets -NA-
    Franchise Type Unit
    Headquater HYDERABAD TELANGANA
  • Quick Service Restaurants
    About: Flying Kukkad is primarily a dark kitchen concept that delivers..
    Locations looking for expansion Delhi
    Establishment year 2016
    Franchising Launch Date 2017
    Investment size Rs. 20lac - 30lac
    Space required 500
    Franchise Outlets -NA-
    Franchise Type Unit
    Headquater New delhi Delhi
Insta-Subscribe to
The Franchising World
Magazine
For hassle free instant subscription, just give your number and email id and our customer care agent will get in touch with you
OR Click here to Subscribe Online
Daily Updates
Submit your email address to receive the latest updates on news & host of opportunities
More Stories

Free Advice - Ask Our Experts