Hotline: 1800 102 2007
Hotline: 1800 102 2007
Search Business Opportunities

“How did Satya Narayanan of Career Launcher build a global corporate from a one man startup”

Satya Narayanan R, Chairman and Founder, Career Launcher (CL) has grown successfully from a one man start-up to a global education corporate.

By Chief Sub Editor
“How did Satya Narayanan of Career Launcher build a global corporate from a one man startup”

From laying the foundation stone of Career launcher to venturing into K-12 and vocational education market, Satya Narayanan R, Chairman and Founder, Career Launcher (CL) has grown successfully from a one man start-up to a global education corporate.  In an interaction, he tells Franchise India about his vision ahead and how franchising model is beneficial for company’s growth.

The trend of diversifying into other business segment is catching up fast. So, what was the reason behind diversifying into K-12 business & vocational training market? Do you have any further plans to franchise in both the business segments?

India is a 125 billion dollar education segment (app.) comprising K-12, vocational, higher education, coaching and publishing. Test prep alone is about 4 billion business. From a long term perspective, we wish CL to be a scalable business and without presence in vocational and K-12, it is impossible to visualize us to be a billion dollar company. In India, there would be a few large-cap education service companies in the coming decade.

I visualise CL as one amongst them. CL has always believed in business models  that have entrepreneurship embedded in it. Franchising is just tech avtaar of such a model. We already work in various ways of entrepreneurship (franchising included).

What are the major challenges in running the test preparation centre and what steps have you taken to overcome the same? What kind of precision goes into maintaining uniformity of services at your franchise premises?

It is a myth that excellence and innovation happen only at a company-owned location. On the contrary, if the franchise chosen has potential, passion and endurance, a franchise centre run by an entrepreneur is likely to run better in every aspect. The value additions by CL, the parent comes in the form of continuous academic R&D (research and development), technological and product innovation, broad strategy formulation, academic and other training, certifications and finally, the backbone or platform on which each centre is able to rely and come back.

How do you think technology is empowering you to grow your franchise network?

Without technology that is scalable, franchising in test prep is impossible. Tech supports all aspects of business,  including operations, reaching out to new prospects, servicing existing students and acts as a backbone to prompt and effective customer service. Moving forward, it will become even more central to us.

What kind of a franchisee profile are you seeking and what criteria do you follow for selecting prospective franchisees?

We look for young and energetic professionals with a passion for entrepreneurship and education.

There is a rigorous and uncompromising six step process, used to select a franchise including:

  • Step One -Academic Aptitude Test
  • Step Two -Business Aptitude Test
  • Step Three -Core Value Test
  • Step Four -Demo session of either teaching or seminar/workshop taking skills
  • Step Five -Board Member interaction
  • Step Six -Signing

Factors that affect franchise decisions include:

  • Centre location
  • Infrastructure
  • Branding and visibility
  • Counseling, student service and support

Franchise facts



Existing centres


About 1,500 sq  ft

Rs 3-10 lakh

225 centres

25 more cities

Related opportunities
  • Quick Service Restaurants
    About Us: There is one inexhaustible aspect of everyday life that..
    Locations looking for expansion Delhi
    Establishment year 2018
    Franchising Launch Date 2018
    Investment size Rs. 20lac - 30lac
    Space required -NA-
    Franchise Outlets -NA-
    Franchise Type Unit
    Headquater New delhi Delhi
  • Others Food Service
    In 2007 Xotik Frujus Pvt. Ltd., was incorporated and has ever since..
    Locations looking for expansion Maharashtra
    Establishment year 2007
    Franchising Launch Date 2008
    Investment size Rs. 10lac - 20lac
    Space required 600
    Franchise Outlets -NA-
    Franchise Type -NA-
    Headquater Kandivali east Maharashtra
  • Competitive Exam Coaching Institute
    About Us: Trishul Defence Academy is one of the leading defense..
    Locations looking for expansion Uttar pradesh
    Establishment year 2004
    Franchising Launch Date 2018
    Investment size Rs. 10lac - 20lac
    Space required 1500
    Franchise Outlets -NA-
    Franchise Type Unit
    Headquater Lucknow Uttar pradesh
  • Others Food Service
    ABOUT Chicken Adda: Chicken Adda is best described as indescribable ...
    Locations looking for expansion Madhya Pradesh
    Establishment year 2015
    Franchising Launch Date 2016
    Investment size Rs. 5lac - 10lac
    Space required 200
    Franchise Outlets -NA-
    Franchise Type Unit, Multiunit
    Headquater Indore Madhya Pradesh
Insta-Subscribe to
The Franchising World
For hassle free instant subscription, just give your number and email id and our customer care agent will get in touch with you
OR Click here to Subscribe Online
Daily Updates
Submit your email address to receive the latest updates on news & host of opportunities
More Stories

Free Advice - Ask Our Experts