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Advisory 2009-11-03

Hot spots of franchising

If you are also among the aspiring entrepreneurs who have always aspired to start their own business, but are getting confused in deciding which category and method of business will bring success to your new venture. Do not worry, as we take a closer look

By Ramanjit Kaur Feature Writer

With large number of national and international brands opting for franchising as mode of expansion, franchising has emerged as a potential business model. Moreover it has emerged as a great way of preventing yourself from the uncertainties of the business world. It lessens the risks of failure and hastens your business expansion plans. Considering the prevailing trends let us explore the most successful categories of franchising in India

Apparels

Apparel retail franchising is a major part of retail industry that offers fertile grounds to commence your business. The increasing disposable incomes and urbanisation has lead to steadily escalating demands for branded attires. The top most franchise brands in apparel industry include Raymond Ltd, Levi’s Strauss, Provogue, Lee Cooper, Reebok, ITC and many more. These renowned brands cater to the demands and needs of its customers by providing them with classic formals, trendy casuals and stylish party wear that have created a niche in the mind of the customers.

Education & Training

Franchising in Education & Training industry has come a long way and is now enjoying a major share in the sector. Education is of prime importance for the people of our country. And since a major part of education and training industry is still unorganised, therefore, it is an extremely profitable sector to invest in.

Presently, India has number of reputed schools and training institutes that have established themselves not only here but at the international level as well. For instance, NIIT, Aptech, VETA, Cadd Centre, Kangaroo Kids Education Ltd, EuroKids, Kidzee and many more. All these well known education centres have revolutionised the education system in India by introducing innovative concepts of learning. And now they are providing the best business opportunities to the aspiring business entrepreneurs.

Food and Beverages

Love for food is everlasting. And some smart entrepreneurs have understood the profitability behind aroma of spices, the regional flavour of food and the soothing beverages. Now they are enjoying the widespread popularity of their food brands by taking the franchise route. Subway, Kwality Walls, Yo! China, McDonalds, Club City, Baskin Robbins are among the best examples. These successful food and beverages brands provide great opportunities for everyone that are interested in owning a food court or quick service or a fine dine restaurant.

Beauty Salons and Supplies

Beauty and cosmetic sector is booming as beauty is among the last luxuries to be sacrificed.  The demand of this sector is gradually increasing with globalisation. . Beauty seekers have become more conscious of their looks and since they are more aware, therefore, they look for the best cosmetic product or services to enhance their beauty and appearance. This has lead to number of domestic and international companies to increase their presence in India through franchising. There are a number of successful players in the franchise beauty industry such as Shahnaz Husain Group, Lakme Beauty Salons, Lambency Chandan Sparsh, Nature’s Essence, Lotus Herbals and others who provide an exquisite range of products and services to their customers.

Health care & Services

Increasing demand of health care services has lead to the growth of Indian health care market. The health care sector is expected to continue growing close to the rate of 10 per cent. To harvest the benefits of this rising demand, few healthcare clinics have started franchising to expand their presence across the nation. For instance, Apollo clinic and Fortis Healthworld provide best health care services by offering a wide range of products and services to meet every medicinal requirement.

I am sure before you end up reading this article you must have made up your mind on which category of business you would be opting for. Wish you ‘Great Success’ and ‘Happy franchising’

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