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Events 2014-03-07

Glam growth in beauty business

Indian salon congress 2014

Glam growth in beauty business

The Indian Salon Congress 2014 was a hotspot for entrepreneurs, who want to invest in beauty business for making people beautiful. Focusing on the aim to provide new growth opportunities for budding entrepreneurs, the congress witnessed participation of key players from salon, spa & beauty industry, who shared their brands success stories for giving an in-depth analysis of the Indian beauty salon and spa industry.

The recently held Indian Salon Congress 2014 at Taj Vivanta, Faridabad was a great success. The congress was organised by the Franchise India Holdings Ltd. in association with Naturals. It got together number of industry leaders, who shared their experiences and information for giving budding entrepreneurs a kick start. The conference was attended by the best minds from the industry who exchanged their thoughts to take industry forward. The event witnessed presence of leaders from the leading salons and beauty brands like Naturals, Avon, Blossom Kocchar, YLG, Enrich, Nanditas, Cleopatra and many more.

The first session of the conference was started with the inaugural address by Ritu Marya, Editor in-Chief, The Franchising World magazine who welcomed all guests and briefed about the industry. She said, “It is true that “Consumer is King” and only those brands can crown the king that have the right balance of upgraded facilities, right pricing, product and services acceptance, professional human resource and the right place to set-up & showcase. Indian Salon Industry has grown exponentially, and today it is a USD 2.6 billion industry that continues to grow at a flourishing rate. Likewise, the spa industry is growing at the rate of more than 26 per cent to reach USD 11.6 billion mark by 2015. Like technology, salon and spa industry keeps on delivering something new and interesting, which makes the consumer look smarter and appear more beautiful.” She added, “Overall, India has more than 10,00,000 salons. Out of them about 6,000 are run by franchisees across the country.” The number of salons is growing constantly and expected that the industry will touch $ 3.5 billion mark by 2015 with the growth rate of 35 per cent per year. But before starting beauty business entrepreneurs need to know the fundamentals of this industry.

During the session, industry leaders talked about the process of starting of business and suggested important business performance metrics along the major usable technologies for best performance. The congress discussed about how to create a strong brand presence in beauty sector via franchising and what are the potential opportunities for small and medium enterprises to invest over the years to come. On the occasion, industry experts tried to find the solution for challenges faced by the entrepreneurs and suggested ways to restructure the industry to improve the competitiveness.

The basic fundamentals a beauty business

Before starting a beauty business, an entrepreneur needs to be aware about the industry as well as the fundamentals of doing this business to stay ahead in the market. Talking about business profitability, the industry leaders spoke about factors like location, capital etc. They discussed about the burgeoning salon opportunities in India.

“Beauty industry will have remarkable growth in the coming years. For every entrepreneur entering into this industry, it is very important to think about the long term goals rather that short term profits in beauty business”, says Blossom Kochhar, Founder & Chairperson, Blossom Kochhar Group of Companies.

Sustainability is a new buzzword in the industry. C K Kumaravel, Managing Director, Naturals Beauty Salon India Pvt. Ltd. gave tips on the key factors of sustainability in beauty industry. He spoke about the mool mantra of expansion via franchising and emphasized on the LSD ( Lakshmi, Saraswati and Durga) of franchising. He also said, “Naturals is building a strong foothold across India purely via franchise model. We have witnessed growth via this model and are looking forward to grab the maximum share of the beauty market in the next few years.”

Care for your clientele

Once an entrepreneur decides to foray into salon business, he /she must take care of his client's feedback and should focus on the services his staff is offering to the customers. Nandita Sharma, Founder & CEO, Nandita's TBZ said, “Simply listen to your customers as what they demand will help you to improve your brand. Also it is very important to offer your customers hygienic and standardized ambience across all salons for being successful in this industry.” Salon hygiene is a challenge and to overcome this challenge, most of the franchisors suggested a strict audit check.

Kashiff Khan, Founder & Chairman, K Group says, “To combat challenges in maintaining the brand's image, we do regular quality checks. We are always under the supervision of quality control and we have a team to monitor at regular intervals.”

Client servicing and hygiene standards are of utmost significance believes Shibani Nelson, Founder & Managing Director, Anushka Salons & Spa. “We have clients flowing in from Bangalore and Hyderabad. I can vouch for the fact that our hygiene standards, quality services and staff relation is the only reason that makes our clients flow in from other cities too.”

The Franchising way

Why and how franchising could be a valuable business idea for a beauty business? When and how you can franchise your business? How to find the potential franchise for your brand? Sachin Marya, President, Franchise India provided insights on how to use franchise business model for developing the brand trust among the customers. He highlighted that the key players in the industry are wooing the consumers by providing  convenience, effective solutions, styles and fashion, exclusivity and consumer delight. Also, the players are introducing different concepts of businesses, where they are setting-up single service salons, integration of services, providing private label products, etc. All these efforts are shaping the overall landscape of the industry. Sachin Marya emphasised on the point that glancing towards the business expansion, franchise route continues to be the best. This route helps the brand enter into new markets rapidly. Hundreds of Salon and Spa brands have strategised their growth plan via franchise expansion a win-win situation for both franchisee and the brand.

Growth drivers and challenges

Use of organic products and branded products is also a key for salon growth. Tracey Poole, Director, Six Senses Spa and Sam Paul, Managing Director, Toni & Guy highlighted that now the consumer knows international brands like the back of their hand. They are well aware of what is available in the market. Whether they visit the neighbourhood salon or a branded one, they do not compromise on the quality of products. They now ask professional stylists and therapists either for the brand they trust or equip themselves with knowledge about the products they are contemplating to use. Consumers usually ask queries like, “Is it organic?”, “What kind of chemicals does it contain?”, “Is the product vegan or non-vegan?” etc. If the salon professionals do not answer the queries clearly, they stand a risk of losing their clients.

Women still rule the roost in beauty industry. For Sachin Kamat, Director- Employee and Customer Engagement, Enrich Salons & Academy, “However, as far as spending money on beauty is concerned, women emerge as the clear winners. Men still have taken a back seat. The day men will splurge on availing beauty services or will visit the same salon which their wife is visiting that day there will be a boom in organized beauty industry.”

Like every other industry, beauty industry too witness hiccups. Unfortunately, running a beauty business is not that easy as we think. Richa Agarwal, Co-Founder, Cleopatra Spa, Beauty & Wellness Clinic says, “Lack of skilled staff and high attrition rates of staff are major challenges facing entrepreneurs in India.”

Shining Beauty stars

To recognise and acknowledge the initiatives and achievements of certain individuals and companies that have contributed significantly towards the growth of the salon and spa sector in India, Franchise India had organised the Indian Salon Awards 2014 at Hotel Taj Vivanta, on Feb 11, 2014. These awards in excellence for beauty salon professionals and topmost honours in salon and spa franchising were presented by Franchise India.

For categories and winners check out-  http://www.franchiseindia.com/salon/awards-winners.php

Comment
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Manoj Kumar Roy : 18, Nov 2012 at 07:06 PM
I want to set up Apollo Pharmacy at my hometown Balurghat,the head quarter of Dakshin Dinajpur in West Bengal.I dont know what is the rules&law and terms&condition to avail the Franchise of Apollo Pharmacy. Please send me the informations to avail the Franchise of Apollo Pharmacy at the earliest.
abhay shah : 20, Nov 2012 at 12:01 PM
intrested in medplus health franchisee in three tier....
akash.m.jain : 01, Dec 2012 at 07:29 PM
intersted in med plus health franchisee
akash : 02, Dec 2012 at 09:11 PM
i want to set up a appolo phramacy in my home town plz send me the details of apollo pharmacy as soon as possible \r\nthank you
Amit Vikram : 16, Jan 2013 at 03:50 PM
Let me know about the cost and space required for this.
parag : 03, Feb 2013 at 08:26 PM
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SONU KUMAR BHARDWAJ : 28, Sep 2013 at 04:51 PM
INTERESTED IN APOLLO PHARMACY FRANCHISEE, PLEASE REVERT ON THE PROCESS TO FOLLOW AND THE REQUIRED THINGS.
ashutosh kumar : 22, Oct 2013 at 06:58 PM
i want appollo pharmacy at Jahangirpura surat. what formalites required.
praveen : 23, Oct 2013 at 09:13 PM
I am interested in med plus Let me know more details about the cost ( investment,etc ) and space required for this.
RAHUL : 28, Oct 2013 at 07:38 PM
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Mrs.VeeraMani Devi : 02, Nov 2013 at 03:02 PM
INTERESTED IN Thulasi Pharmacies FRANCHISEE at my hometown, PLEASE REVERT ON THE PROCESS TO FOLLOW AND THE REQUIRED THINGS.
Chandra Sekhar : 16, Nov 2013 at 09:25 PM
I am interested Apollo and Medi Plus franchisee, please provide details.
kamaraj : 16, Nov 2013 at 10:47 PM
I am interested in med plus Let me know more details about the cost ( investment,etc ) and space required for this.
Govind : 27, Nov 2013 at 08:11 PM
I want to know the information about the med plus franchise and term and condition to be follow by the holder.
Srikanth Reddy : 29, Nov 2013 at 01:10 PM
Am very much interested in med plus and Apollo Pharmacy to setup in surrounding of Hyderabad.
Vikram : 04, Dec 2013 at 05:22 PM
This is Vikram here, i want to Sell my Medical store which is in bangalore.
Sagarika V : 09, Mar 2014 at 09:53 AM
I have a pharmaceutical company at Hyderabad with cGMP facility and would like to give Franchise for my products.
kamran sikander : 02, May 2014 at 05:07 PM
interested in pharmacy retail franchise in kolkata
Gurpreet Singh Chowdhary : 14, Jun 2014 at 11:08 PM
I want to set up Apollo pharmacy at my home town ,Kolkata in West Bengal. .I dont know what is the rules&law and terms&condition to avail the Franchise of Apollo Pharmacy. Please send me the informations to avail the Franchise of Apollo Pharmacy at the earliest.
kamal agarwal : 28, Jun 2014 at 10:28 PM
for franchise retail shop in jamshedpur [jharkand]831001
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vishal Sancheti : 02, Aug 2014 at 06:20 PM
request to all franchise owners ...please forward me the requisite for a franchise outlet at Guwahati, Assamas I have an outlet of around 480sq ft at Ground floor & a space around 1200 sq ft at first floor in the same building. Please revert back immediately, Regards
mahendra : 10, Sep 2014 at 07:42 PM
I want to setup an MedPlus Health Services in Pune Maharashtra.Please send details as concerned.
shivkumar : 17, Sep 2014 at 10:25 AM
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viswanatham.n : 19, Sep 2014 at 09:18 PM
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kuldeep dadhania : 23, Sep 2014 at 07:14 PM
Please explain procedure for getting Apollo pharmacy franchise and also the requirement for the franchise
soheb lakhani : 25, Oct 2014 at 03:33 PM
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pawan kumar pandey : 16, Nov 2014 at 08:10 PM
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madhur toshniwal : 21, Nov 2014 at 02:55 PM
I am interested to join your organisation by having your franchise so please send me the procedure regarding this.waiting for your response.
Nayeem : 28, Nov 2014 at 07:51 PM
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SITESH JAISWAL : 07, Dec 2014 at 10:10 PM
I want to join your franchise Apollo Pharmacy in Dumka so please guide me the details of all terms and conditions.
Venkat : 12, Dec 2014 at 01:54 PM
I would like to setup Medplus pharmacy. Could you please guide, provide the requirement?
K ARUN KUMAR : 07, Jan 2015 at 04:30 PM
Hi i am interested about Apollo Pharma retail.
kuldip singh lamba : 06, Feb 2015 at 10:39 AM
I am opening a chemist retail shop in Kondhwa, Pune and would like to be associated with a suitable franchising medicines supply chain / network.The tentative date is July 2015.
anantharaman : 12, Feb 2015 at 04:54 PM
i want start appollo pharmacy in my home town neyveli indira nagar, give u r information terms and condition,inital investment,availability in and around neyveli
Lisa : 13, Feb 2015 at 12:04 AM
What Pharmacy in US carrys Ranbaxy Pharmechuticals?
anantharaman : 01, Mar 2015 at 08:07 PM
i want to start medplus pharmcy give details about contact addreess
Tarun Sharma : 25, Feb 2015 at 05:22 PM
Hi i am interested about Apollo Pharma retail in Naddiad, Gujarat so pls. give your terms and condition.
Pankaj.D : 19, Mar 2015 at 11:34 PM
Hello Sir/MamIam looking to start own business and have capital to invest.however i am a b.com graduate and interested in opening a medplus franchise,looking forward for a prompt reply.
Abdul Mutalib : 02, Apr 2015 at 12:10 AM
I am interested in mediplus or Apollo phaarmacy outlet franchisee in Aurangabad
Virprakash Hiremath : 06, Apr 2015 at 12:56 PM
I am interested to join your organisation by having your franchise of Med Plus in Pune so please send me the procedure regarding this waiting for your response.
Smitha : 09, Apr 2015 at 10:54 AM
I am a B.Pharm graduate. I would like to setup Medplus pharmacy in kodungallur,kerala. Please send me the procedure, terms & conditions,investment etc
Anshuman Verma : 20, Apr 2015 at 12:56 AM
I would like to buy franchise of Apollo Pharmacy or MedPlus. Kindly provide all the necessary details regarding this.
pawan pandey : 21, Apr 2015 at 06:58 PM
dear sir,please provide me guide line and send all document my mail id for pharmacy retail opening
Srinivas : 28, Apr 2015 at 01:23 PM
I am interested Medi Plus franchisee, please provide details. Please send all the details to my email id thanks awaiting for your response
AJITPAL SINGH : 29, May 2015 at 12:12 AM
I want to set up a Apollo/Frankrose pharmacy at kolkata. Could you kindly send me the details of ASAP
Prasenjit : 04, Jun 2015 at 03:29 PM
I want to set up a Lifeline/MedPlus pharmacy at kolkata. Please send me the details of both and where to contact. Thanks.
sahir : 12, Jun 2015 at 10:00 AM
Hello, I am interested in your medical business franchise in Lucknow. up. india
Asutosh Sahu : 15, Jun 2015 at 04:07 PM
Hi I am a B.pharma graduate & I want to setup a apollo pharmacy in my hometown jeypore,
Asutosh Sahu : 15, Jun 2015 at 04:07 PM
Hi I am a B.pharma graduate & I want to setup a apollo pharmacy in my hometown jeypore, koraput[dist.] ODISHA. Please send me the information to avail the Franchise of Apollo Pharmacy at the earliest.
kaj : 15, Jun 2015 at 09:33 PM
intereted with medplus at chennai
sahir : 19, Jun 2015 at 01:44 PM
I am interested in Medi Plus franchisee, please provide details. Please send all the details to my email id thanks awaiting for your response.
Bidhan Laha : 23, Jun 2015 at 04:39 PM
I want to set up a Apollo/Frankrose pharmacy at kolkata. Could you please send me the contact details ASAP
Pankaj Sharma : 28, Aug 2015 at 07:58 PM
Interested in Apollo Pharmacy franchisee in Greater Noida Uttar Pradesh in Zeta - 1 sector. We own a corner shop in high street market in a project located on strategic location on 130 m road.
sandeep Kumar : 25, Sep 2015 at 10:34 PM
I have drug license in Ballia,(U.P) I want start retail franchise of pharmaceutical kindly guide n mail to start it
Aashick : 02, Dec 2015 at 12:23 PM
I want to set up a Appolo Phramacy in my home town, plz send me the details of apollo pharmacy as soon as possible. my email id
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