Prominent footwear brands are fast moving to smaller towns and finding Indian tier-II and III cities as the hot business destinations. Let’s find out why brands are moving to these cities and what is changing for franchise players in these locations.
Reliance Brands Limited, a part of Reliance Industries Limited has brought a wave of international brands to India. The company began its operations in October 2007 with a mandate to launch and build international and domestic brand equity in the premium
Promotion of a brand via marketing and advertising plays a significant role in success of any business. Similar is the case with franchising. However in franchising, franchise development and consumer marketing are responsible for the promotion. Coordinat
Franchising, a compact business model is increasingly gaining prominence in India. Franchisors develop a business concept and transfer that concept to its franchisees. This concept is a complete package or tool kit to run a franchise business. Explore bel