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Business services 2014-02-15

Deal, deliver & draw returns

Blue Express Courier & Cargo Ltd. is one of the fastest growing express courier companies in India offering worldwide services.The brand aims to become the best courier and cargo company in the near future with a global reach. Seth Girdhari Lal Mittal, CEO and Director, Blue Express Courier & Cargo Ltd talked to Ekta Sharma Verma about his brand’s further expansion plans and how his brand is ensuring flexibility, timeliness, efficiency and reliability to its customers.

Brief us on the origin and concept of your brand.

We initially started our journey from Mumbai/Delhi. The concept is based on providing courier services in India and overseas, door-to-door pickup and delivery and point-to-point express distribution services. We have a comprehensive 24x7 customer care center that provides support for every query. We have systems in place for online tracking, SMS and e-mail updates of the shipment in transit. Ours is a well-developed wide network and an optimised route planning system that enables disciplined delivery. We cover the transit risks of all shipments and risk coverage can be availed on the payment of additional charges of 2 per cent of the declared value or Rs 10 whichever is higher. Also, there is a centralised building designed to support the esteemed clients in consolidating the bills of its various branches at one location.

What kind of franchise opportunity are you offering?

We offer franchise opportunities in state franchise, zonal hub franchise, metro hub franchise, blue express outlet franchise, master franchise, super franchise, corporate franchise and area franchise.

What kind of training and support do you offer?

Some of the internal and external training programs conducted for development of franchisees are leadership training programs, skills training programs, telephone etiquette and complaint handling training programs. We train to teach the skills to accelerate development while maintaining the desired levels of   reliability and security. Training is available for all types of sectors including newly enhanced courses. Training is designed to provide developers, administrators and end users with core skills to deploy, manage and use our technology in an environment. Our network benefits can help our franchisees save time and money while strengthening their capabilities and build connections to succeed.

Kindly share the brand’s further expansion plans in India and other countries?

Blue Express aspires to become India’s most preferred courier and cargo services conglomerate with comprehensive global reach to provide complete solutions to customers worldwide. We believe in reliable delivery of services. We have wider sea, road and air connectivity for delivery success. We are covering 630 cities in India.

Franchise facts:

Area: 100- 500 sq ft
Investment: Rs 1 lakh and above
RoI –
Breakeven-
No of franchise outlets- 1200 worldwide

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