Hotline: 1800 102 2007
X
Loading
Search Business Opportunities
Financial services 2011-04-13

Creating wealth for customers

By Ramanjit Kaur Feature Writer

Aiming to be the well respected and preferred global financial services organisation that enables wealth creation for its customers, Motilal Oswal came into existence. In an interview,Manish Shah, Associate Director - Broking & Distribution, Motilal Oswal Securities Ltd shares the success story of the company.

Ramanjit Kaur (RK): Kindly elaborate on the inception of Motilal Oswal Financial Services (MOFSL)?

Manish Shah (MS): Motilal Oswal Financial Services (MOFSL) was founded in 1987 as Motilal Oswal Securities Ltd (MOSL) - a small sub-broking unit, by Motilal Oswal with his partner Raamdeo Agrawal. Focus on customer-first-attitude, ethical and transparent business practices, respect for professionalism, research-based value investing and implementation of cutting-edge technology has enabled it to blossom into an almost 2,000 member team. We have a diversified client base that includes retail customers (including high net worth individuals), mutual funds, foreign institutional investors, financial institutions and corporate clients.

RK: What inspired the company to take up franchising for the expansion of the brand?

MS: Our belief in entrepreneurship and the drive it brings to the business made Motilal Oswal take the franchise route. Franchising brings more scalability to the business and the business becomes entrepreneur driven.

RK: What practices and initiatives have you introduced in Motilal Oswal?

MS: The practices initiated by us include:

  • National Awards for the best franchisees in various categories
  • Regional Awards for best franchisees in the various regions
  • In our advertisement campaigns our franchisees act as brand ambassadors

RK: What are the eligibility criteria for selecting the franchisees for your company?

MS: We are looking for aspiring entrepreneurs who have the knowledge of the financial market and must be able to invest a minimum amount of Rs five lakh including the refundable deposit. The franchisee also needs to have an area of 250 sq. ft preferably a road facing ground floor.

RK: What support do you provide to your franchisees?

MS: We provide our franchisees with all the required support and training, such as:

  • Business development: This is an innovation of Motilal Oswal in the field of stock broking. The business development manager acts as a consultant, mentor and guide to the franchisees.
  • Advisory support: Advisory support is an USP of Motilal Oswal. 
  • Training: Motilal Oswal provides training at the initial phase of the business which no one else in the finance industry provides. This is called the New Bride program.

RK: How many franchisees does the company presently have?

MS: Presently, we are operating through 1,542 franchised units and 26 company owned outlets in 595 cities of the nation.

Comment
Related opportunities
  • Competitive Exam Coaching Institute
    IMS being in the education sector for over 40 years,..
    Locations looking for expansion Maharashtra
    Establishment year 1977
    Franchising Launch Date 2001
    Investment size Rs. 2lac - 5lac
    Space required 1500 sq. ft.
    Franchise Outlets -NA-
    Franchise Type Unit, Multiunit
    Headquater Mumbai City Maharashtra
  • Quick Service Restaurants
    About: Founded in 2014, Doner Grill is a fast-growing chain of..
    Locations looking for expansion Delhi
    Establishment year 2014
    Franchising Launch Date 2017
    Investment size Rs. 20lac - 30lac
    Space required 200
    Franchise Outlets -NA-
    Franchise Type Unit, Multiunit
    Headquater New delhi Delhi
  • Manufacturing & Ancillary
    WINTREE  is an innovative company specializing in manufacturing of quality..
    Locations looking for expansion Chandigarh
    Establishment year 2011
    Franchising Launch Date 2013
    Investment size Rs. 30lac - 50lac
    Space required -NA-
    Franchise Outlets -NA-
    Franchise Type Unit
    Headquater chandigarh Chandigarh
  • About:MAN-MADE is a premium salon brand offering high-end grooming, hair..
    Locations looking for expansion Maharashtra
    Establishment year 2007
    Franchising Launch Date 2016
    Investment size Rs. 30lac - 50lac
    Space required -NA-
    Franchise Outlets -NA-
    Franchise Type Unit, Multiunit
    Headquater Mumbai City Maharashtra
Insta-Subscribe to
The Franchising World
Magazine
For hassle free instant subscription, just give your number and email id and our customer care agent will get in touch with you
OR Click here to Subscribe Online
Daily Updates
Submit your email address to receive the latest updates on news & host of opportunities
More Stories