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Consulting market 2015-03-20

Booming online consulting bazaar

With about 243 million Internet users in the country and Indian e-commerce industry growing at around 38 percent annually, consulting brands are making rapid strides via online presence. Let’s find out how different consulting companies are using the on

By Sandeep Rana, TFW Bureau Senior Copy Editor

As per market analysis, the e-commerce industry in India, which is now at $15 billion, is expected to touch $100 billion in the next five years. On the other hand, consulting business is also maturing by the day and the brands are focusing more on the e-route segment to gain optimum business.

According to reports, the Indian consulting market has seen a growth of about 4 per cent in the recent years despite the economic slowdown. Online business which is defined as Internet business has become indispensable part of any consulting business today.

“Since, online banking and transfers have become more secured, e-commerce has become a must have aspect of any consultancy service. Ease of access to services, more convenient ways of communication through emails or chats, and authentic services at your door, all these facilities attract more clients towards your business,” comments Neeraj Mehta, Director, GFFI Fitness Academy (India).

On the online consulting market, Kailash Shahani, Founder, Morpheus Human Consulting Pvt Ltd, says, “Though ours is a business which is offline specific but, yes, the online presence plays a very important role in building the brand and driving sales. If I talk of this in reference to franchisees, then I can say 80 to 90 per cent of our franchisees come through online thing. After going through our website and searching information about our brand, they approach us.”

Innovative web ideas

Different brands are adopting different ways to cash in on the online trend and to fully optimise this segment.  “We write health and fitness articles for different web portals like healthsite, DesiMD and for our website also. We get pretty amazing results from there with over 100 reviews in one week. So many people read those articles and get in touch with us to get associated with our brand thus we promote writing articles. Internet has a wide reach and it is helpful in reaching out to the clients. About 60 per cent of students opt for our services through online medium only,” shares Neeraj Mehta.

Why invest in online consulting franchise?

Lesser investment, more benefits and option of working from home are the benefits of taking an online consulting franchise. There are many consumers for thisonline business as it’s helpful for the customers to have someone outside their organisation to assist them achieves their goals.

Morpheus Human Consulting Pvt Ltd has a dedicated team for managing its online business. “We have our own dedicated team for handling the web. Our clients check relevant information on our website and following which they contact us either through online and offline medium,” adds Kailash Shahani.

Comment
Lokesh Kumar 29, Oct 2014 at 07:26 AM
I want to go for Tyre Secure International Pvt Ltd.Please advise me.
Mahesh 06, Dec 2014 at 04:51 AM
I want to go for Tyre Secure International Pvt Ltd.Please advise me.can you please provide me all details about franchise like space reuired, investment required, francise fees, type of business and tyre brands used.
NITIN RAJPUT 09, Dec 2014 at 05:54 AM
I want to go for Tyre Secure International Pvt Ltd.Please advise me.
akhileshwer kumar 12, Dec 2014 at 08:42 AM
sir, i am much more interested to take frenchisee of tyre company,preferably ceat,appolo,mrf...having in transport line for last ten years,pl.provide full details how i start it....
ISHWAR PURI 06, Mar 2015 at 05:33 AM
please send me details same.
Chris Desousa 20, Mar 2015 at 07:24 AM
Pls advise me to start a franchise for tyre retailing
NIKHIL GANDHI 29, Aug 2015 at 03:58 PM
Dear sir, Please provide me details regarding tyre franchisee/dealership. Thanks
Javed 19, Oct 2015 at 02:36 PM
I am interested in Tyre Secure International Pvt Ltd. Could you Please advise me its details & also advise what are the brands you sale.Thanks & Regards
Vimalraj.G 15, Nov 2015 at 02:10 PM
Sir, I had gone through the support and training to franchisees, I am interested to go for tyre franchisee/dealership. I am interested to meet your representative in Bangalore region. Kindly provide me the details.
LAKSHYANSU SEKHAR DASH 22, Nov 2015 at 01:14 PM
I want to open MRF tyre show room at balliguda ,dist Kandhamal ,Odisha. So plz help me.......
VIVEK KUMAR RAI 25, Nov 2015 at 10:11 AM
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mohmmad Iqbal Wani 20, Dec 2015 at 11:26 AM
sir,I am much more intrested to take franchise of tyre company preferably MRF and CEAT. I Have already dealer ship of APPOLO tyres which is running vary much. NOW I want to increase my business to inculude MRF and CEAT in my show room namely LOTUS AUTOMOBILES Handwara Kupwara Jammu AND Kashmir now i, request yourself to provide me the detail for dealership. Thanks
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