The Franchising World - October 2009 Issue

The low-cost option

If you are contemplating on entering the world of business as an entrepreneur, you will have two alternatives; either opt for self-own business or partner with a franchise brand. However, it would be difficult for first-time entrepreneurs to operate their own business because of the high marketing costs involved and the lack of knowledge about the business.

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Tasty profits

With the food and beverages sector topping the business chart, it is easily considered as a feasible pick for entrepreneurs. Especially for the first-time entrepreneurs kiosks/stall is a low-cost and low-risk option to step up the ladder of success

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Services at your doorstep

Service businesses are in a huge demand, owing to the various benefits they provide. Simultaneously, there is a great scope for growth in the business segment of consumer services. TFW samples some industries offering low cost franchise options in consumer service sector.

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Services in tough times

In order to reduce costs, many companies, big and small, today, outsource their company’s business service needs. A number of viable options are available to business services industry to cater to the rising demands of the consumers.

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Economical education ventures

In India, education is the second largest household expenditure after food. As per the Education Franchising Report 2009, there are around 1,200 franchisors in the country having over one lakh franchisees, out of which approximately 32 per cent are in the education sector. Given the demand, some Indian education franchisors have formulated low-cost business concepts with minimal risk, fuelling the growth of the education sector.

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Retail adopts low-cost options

Considering the aspirations of young entrepreneurs who aspire to become their own bosses, the retail sector offers them the best option to excel in their chosen field.

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Multiplying profits

Multiplied profits with minimal of risks is what multi-unit franchise of a low cost brand has to offer to its franchisees. TFW spoke with a few franchisees and franchisors to track the doubly reaped success.

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The perfect partner

There are many franchise opportunities for people with small budgets. A low-cost franchise business is suitable for those who do not have a small budget but also someone who wants to learn new skills and choose the right niche. TFW spoke with small business investors regarding the ideal franchisee they would like to have.

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Time right for foreign brands entry

The shadow of the Global Economic Crisis over India has almost reduced as market conditions have improved now. The influence of this has led to new innovative retail concepts and savvy local investors looking at partnering with foreign retailers and F&B franchise concepts to have a stake in the Indian growth story.

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FDI & franchising

Foreign Direct Investment {FDI}, a component of a country's national financial accounts, is investment of foreign assets into domestic structures, equipment, and organisations. FDI occurs when an investor, based in one country (the home country), acquires some asset in another country (the host country) with intent to manage the asset.

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Challenges for franchisor

Starting a franchise presents tremendous opportunities for personal and professional growth. An experienced franchisor would acknowledge the fact that a successful franchise business can emerge from a committed franchisee only. The article elucidates about the challenges faced by the franchisor.

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Save into business

If you have the vision and passion for entrepreneurship, a hobby or a vocation can be turned into a high growth business venture, provided you have the right business acumen and funding. However, finance is one great deterrent for many aspiring entrepreneurs. Nevertheless, not all businesses require startup investment in multiples of lakhs or crores. Low investment business models allow you to start your dream venture with a seed capital of Rs 1 lakh or under.

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