Licensing is a business of entrepreneurs: Martin Brochstein, LIMA Worldwide
February 25, 2015 | COMMENTS ( 0 )
Martin Brochstein joined LIMA, founded in 1985, the International Licensing Industry Merchandisers’ Association (LIMA), which is the primary trade organization for the worldwide licensing industry, in 2008 after 12 years as Executive Editor of The Licensing Letter, a New York-based newsletter that covers the global licensing business. Brochstein has been a business journalist for more than 30 years, primarily covering the consumer products and retail industries besides being responsible for LIMA’s outbound communications. Martin Brochstein, SVP (Industry Relations & Information), LIMA Worldwide in Franchise India 2014 said that licensing business is likely to grow in leaps and bounds in the Indian market.