Hyderabad-based gamification startup PlayJect gets angel funding

Hyderabad-based PlayJect, a start-up that provides experiential learning for project management education with the help of an innovative game-based platform, has announced that it has received an undisclosed sum in funding from Houston-based serial entrepreneur Nickell Reddy, owner of US-based IT consulting firm PrincipleIT. The funds will be applied to enhance the user experience and sales efforts of the already developed products.

PlayJect was founded in 2013 by Dr Srinivas Telukunta, a PhD from Cornell University, New York and alumni of the Indian School of Business (ISB), Hyderabad, said, "Project management is the most sought-after adult education by enterprises all around the world. Adult education is inherently challenging and the fact that enterprises require large scale learning across several locations in a consistent manner makes it even more difficult. With the help of our platform, we are confident of addressing this challenge to a large extent," he said. "A large number of enterprises who participated in the recent PMI National conference have expressed interest in deploying this platform within heir enterprises and negotiations are ongoing."

Shasidhar Reddy, Technology Head at PlayJect pointed out that with the recent demonstrations of the platform to several organizations, they are confident of expanding the range of learning games to many other domains like soft skills, communication, leadership etc. Dr Telukunta said, "With the funding obtained, they are planning to open an office in Houston, USA which will accelerate the sales."

Nickell Reddy, the Angel Investor said, "For the last 3 months, I have worked and diligently evaluated the team and see great potential for the products they have developed. We will also raise further funds over the next few months to scale up the marketing and sales in addition to hiring more technical talent to increase the strength of the product pipeline."

Unconfirmed sources have indicated that the angel funding was about $50,000 in the form of equity and resources and the company is looking to bring in more investors for scaling the sales operations globally.