Expansion Aug, 25 2015

Sharekhan ready to share profits with you!

By Ekta Sharma Verma, TFW Bureau
Sharekhan ready to share profits with you!

Launched in 2000 as an online trading portal, one of India's leading online retail brokerage house, Sharekhan plans to expand fast via its franchise partners. The brand is offering numerous opportunities to prospective entrepreneurs willing to invest in the same sector.  Hanumanth Rao, Associate Vice President, Business Partner Group- Sharekhan Ltd shares with us his brand’s plans for this FY.

Tell us about Sharekhan’s presence globally. How many franchisees do you currently have?

Sharekhan currently has 155 branches with one international branch in the UAE and 2,148 active franchisees across 525 Indian cities.

Via which business model do you operate in India and in other countries that show your presence?

We operate through branch & franchise network

Why did you opt for franchise route? How it has helped the brand to excel in different ways?

There were numerous reasons like belief in entrepreneurship and leverage on local influencers to get business. Franchising also helps in scaling up the business in nook & corner of the country. With wider network, it has helped to grow our brand value since our franchises are the biggest brand ambassadors.

So, any requisites you seek in a franchise partner for your brand?

  • Financial knowledge
  • Honesty, integrity & transparency in dealing with customers
  • Ability to invest in the business
  • Ability to get customers.
  • Care for the customers

What are the major challenges for your industry in India and how is your brand overcoming the same?

The major challenges are increasing compliance cost, falling yields, lack of equity awareness. To overcome the same we have tied up with Online Trading Academy and we also do a lot of investor awareness seminars. Programs like first step & ATC are aimed at people who want to invest in equity market, but lack knowledge.

What opportunity does the online trading market has for investors/opportunists?

There is a humongous opportunity for online trading, especially with growing internet penetration. It surely helps in scalability of the business, brings transparency in a regulated industry like ours and also protects investor/clients interests.

What % of business is your brand obtaining from online route?

80% of our business comes through online channel.

Tell us how much investment is needed to open a Sharekhan outlet?

Typically you can start the business with a capital of around Rs two lakh.

What are your expansion plans?

We look to acquire around 600 franchisees largely in the country’s tier-II and III cities in this financial year. 

Related: Franchising enables easy expansion for retailers

Click Here to add Comment
Please add your Comment
Rating
Sell Business 2016
Sell Franchise 2016
Daily Newsletter

Submit your email address to receive the latest updates on news & host of opportunities.

Most Section




Entrepreneur The Franchising World Retailer 2016




BOS
Newsletter Signup
Submit your email address to receive the latest updates on news & host of opportunities.
Franchise India Holdings Ltd

Copyright © 2009 - 2016 Franchise India Holdings Ltd.

The information contained herein is of generic nature only, and Franchise India is not, by means of this website or any part thereof, rendering professional advice or services. Before making any decision or taking any action that might affect your finances or business, you should consult a qualified professional advisor. Your use of this website or any of its pages or links given, is at your own risk and you assume full responsibility and risk of loss resulting from your usage. With respect to use of the website, kindly visit www.franchiseindia.com/terms.

X

Tell us what you think!