Education Mar, 08 2016

Choosing the right biz for clear results

Incepted in 1974, Seth Anandram Jaipuria School is rated as No.1 in the city of Kanpur and No.3 in the state of U.P. Shishir Jaipuria, Chairman, Seth Anandram Jaipuria Education Society shares the journey of the institution so far and what lies ahead.

By Yamini S Verma, TFW Bureau
Choosing the right biz for clear results

Kindly share with us the inception & growth of Seth Anandram Jaipuria School.

The association of Jaipuria Group of Industries with the education sector goes back to the year 1939. Seth Mungturam Jaipuria who was actively involved in the freedom struggle strongly believed that as and when India becomes independent, its citizens specially the youth, will have to be given opportunities for quality education. His vision culminated in the establishment of Seth Anandram Jaipuria Degree College in Kolkata in 1945 inaugurated by none other than Jawaharlal Nehru himself. In 1966, the foundation stone of Seth Anandram Jaipuria School Kanpur was laid by Late Indira Gandhi; the then Prime Minister of India and was inaugurated by Dr. Fakrruddin Ali Ahmed, President of India in 1974. Thus began the journey of Seth Anandram Jaipuria School and it has been influencing the educational and cultural ethos of the city of Kanpur and has shaped the future of generations of students.

What kind of business opportunity do you offer to the potential edupreneurs and where do you foresee it in next five years?

The brand is presently educating children through Seth Anandram Jaipuria School in UP. Out of our eight centers five are franchisee run. We offer a relationship based upon strong sense of mutual trust and Commitment to achieve excellence. We hope to see the brand grow pan-India, especially in North from eight to 30 schools in the next five years. We have already forayed into the field of pre-primary education under the name Little One & hope to establish 25 more pre-primary.

As the industry is expanding, at what point of time did you think of expanding via the franchise route?

The objective behind choosing the franchising route was to share our experiences of imparting quality education across India. The country needs large number of schools to meet the demand of growing numbers with strong aspiration for quality. With our experience we are fully equipped to provide an important platform for intending partners to join this enterprise and launch K12 schools in different parts of the country. With this objective in mind we have chosen the franchise route in addition to opening our own schools.

What kind of training and support do you offer to your franchisee?

We recognise the worth and importance of a thorough and comprehensive training and support system for Franchisees’ success and believe in 360 degree hand holding. Our offerings include:

  • Advising and designing the infrastructure
  • Detailed documented process manuals
  • Help in identifying high quality Human resources
  • Help in setting of curriculum & its implementation
  • Regular training & development of human resources
  • Regular audit of processes both academic and non-academic
  • Help with marketing and communication collaterals
  • Help with CBSE Affiliation related processes
  • Annual appraisal of resources


Franchise fact

  • Investment: Rs 8 crores
  • Area: 2 acres & more
  • Location: Pan India with more focus on North India
  • RoI: 22%
  • Expected breakeven: 3 years
  • Number of franchisees owning more than one unit: 5
  • Current number of Schools and its location: 3 (Kanpur, Lucknow & Ghaziabad)

Related: Scaling up the knowledge business

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