Retail Oct, 20 2016

Catwalk aims to open more Shop-in-shops

In an exclusive interaction with Franchise India, Ubaid kathiwala, Director, Catwalk Worldwide Pvt Ltd shares his training and support for their franchisees.

By Akshay Kumar
Catwalk aims to open more Shop-in-shops

Tell us about your brand. 

Our brand was started in 2003, with shop-in-shop model and presently has some exclusive stores as well. Having our expertise in Shop-in-Shop, we are more focused on this model as it requires low investment. Currently, we have 300 POS across India with a strong online presence. We started franchising in August 2016 and successfully have 25 partners.

What is the USP of you brand?

The USP of our business is affordable and disposable fast fashion. Secondly, we run the business for our franchisee; it is like running a business on autopilot mode. Franchise don’t have to select the design as we already have presence across India, so we know what style and size is selling in which part of the country. And lastly, we provide 100 per cent stock correction, so they do not lose money.

What kind of services and support do you provide to your franchisees?

We provide them with a B2B portal where they can run and manage their business. We do everything, from selecting range to size to auto replenishment. They just have to download our POS and get it installed in their systems and update the sales regularly. Once sales are updated, their POs are automatically generated. Our people will connect with them in regards to dispatch the next stock. We do not sell the product, we consign it to them. Although we are running on a sales-or-return basis, but we provide 100 per cent stock correction to them. We are selling affordable, disposable and high fashion ladies footwear.

What are your expansion plans?

We are looking to open more Shop-in-shops with entrepreneurs having single or multiple stores in MBO formats (multiple brands in their shops). We are planning this for next season, and also looking at another 25 partners. Therefore, in a year, we are looking to open 50 outlets through this franchise model FMSiS (Franchisee Managed Shop-in-Shop). The market here is immense and it will take us some time, so we are focusing on our country as of now.

Related: Toonz Fashion plans 50 fashion outlets in next 2 years

Click Here to add Comment
Please add your Comment
Rating
Sell Business 2016
Sell Franchise 2016
Daily Newsletter

Submit your email address to receive the latest updates on news & host of opportunities.

Most Section




Entrepreneur The Franchising World Retailer 2016




BOS
Recommended For You
Newsletter Signup
Submit your email address to receive the latest updates on news & host of opportunities.
Franchise India Holdings Ltd

Copyright © 2009 - 2016 Franchise India Holdings Ltd.

The information contained herein is of generic nature only, and Franchise India is not, by means of this website or any part thereof, rendering professional advice or services. Before making any decision or taking any action that might affect your finances or business, you should consult a qualified professional advisor. Your use of this website or any of its pages or links given, is at your own risk and you assume full responsibility and risk of loss resulting from your usage. With respect to use of the website, kindly visit www.franchiseindia.com/terms.

X

Tell us what you think!