Category
  • Advertisement & Media
  • Automotive
  • Beauty & Health
  • Business Services
  • Dealers & Distributors
  • Education
  • Entertainment
  • Fashion
  • Food And Beverage
  • Home Based Business
  • Hotels And Resorts
  • Manufacturing
  • Retail
Price Range
  • Rs. 10 K - 50 K
  • Rs. 50 K - 2lac
  • Rs. 2lac - 5lac
  • Rs. 5lac - 10lac
  • Rs. 10lac - 20lac
  • Rs. 20lac - 30lac
  • Rs. 30lac - 50lac
  • Rs. 50lac - 1 Cr.
  • Rs. 1 Cr. - 2 Cr
  • Rs. 2 Cr. - 5 Cr
  • Rs. 5 Cr. Above
Location
  • Andhra Pradesh
  • Arunachal Pradesh
  • Assam
  • Bihar
  • Chandigarh
  • Chhattisgarh
  • Daman & Diu
  • Goa
  • Gujarat
  • Haryana
  • Himachal Pradesh
  • Jammu & Kashmir
  • Jharkhand
  • Karnataka
  • Kerala
  • Lakshadweep
  • Madhya Pradesh
  • Maharashtra
  • Manipur
  • Meghalaya
  • Mizoram
  • Nagaland
  • New Delhi
  • Orissa
  • Pondicherry
  • Punjab
  • Rajasthan
  • Sikkim
  • Tamil Nadu
  • Tripura
  • Uttaranchal
  • Uttar Pradesh
  • West Bengal
  • Telangana
Verve Integrated Marketing Services Pvt Ltd

Verve Integrated Marketing Services Pvt Ltd

Category: Readymade
No. of Franchise Outlets: 3
Area Req: 800-1500 sq ft
Investment: Rs. 2lac - Rs.5lac
Business Details

PRIMOKNOT IS ONE OF THE LEADING AND FASTEST-GROWING START UP FASHION HOUSE  IN INDIA. WITH ITS UMBRELLA BRAND “PK PRIMOKNOT” , THE COMPANY ADDRESSES COMPLEMENTARY TARGET GROUPS OF WOMEN FROM 20 TO 40 YEARS OF AGE IN THE INDO western fashon category

With its brands, the company operates in 4 cities in north india. PRIMOKNOT brand is available exclusively from 8 proprietary retail stores in Delhi NCR and Punjab. Alongside the company has decided to leverage its brand strength by setting up 150 more stores in the next 48 months in north india with a mix of proprietary and franchise stores. Company is planning to raise Rs 200 crores through private equity route.  PK Primoknot brand is also currently available on few ecommerce platforms and  now company will be investing substantial resources to expand its presence on ecommerce platforms and also will be launching its own ecommerce portal for its customers. Beta version of this portal has already been tested and now it will go live very soon.

PRIMOKNOT  has presented itself with a new brand identity since June 2013. With the further development of its core brand, PRIMOKNOT is strengthening its relevant fashion profile and positioning itself as a “new urban player”. The new brand attitude reflects the slogan which appeals to self-confident target groups with a high affinity for lifestyle and fashion: “Fashion you can move in”. PRIMOKNOT styles are more detailed, clearer and more fashionable..

As a start up PK PRIMOKNOT has been riding high on the decent performance by clocking a combined sale of Rs  approximately 30 crores in the last 3 fiscal years 2013, 2014 and 2015, the company has spent huge amount of resources in doing lot of  research on the product categories, market segmentation and their respective acceptable prices for the target consumers.

 

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Verve Integrated Marketing Services Pvt Ltd Investment Details

Commenced Dates
Date Commenced Operations
2011
Date Commenced Frachising / Distribution
2012
Franchise Details
Units
Area
Investment
Franchise/Brand Fee
Royalty/Commission
Store Wise
Rs. 2lac - 5lac
Master / Multi Units
Area
Investment
Unit/Brand Fee
Master/Brand Fee
Royalty/Commission
Region Wise
Rs. 2 Cr. - 5 Cr
NO Brand f
NA
Comission
State Wise
Rs. 1 Cr. - 2 Cr
No Brand f
NA
Comission
City Wise
Rs. 10lac - 20lac
No Brand f
NA
Comission
Expansion Locations
North
New Delhi, Haryana, Himachal Pradesh, Jammu and Kashmir, Punjab, Uttaranchal, Uttar Pardesh 
South
Kerala, Karnataka, Tamil Nadu, Andhra Pardesh 
East
Assam, Meghalaya, Mizoram, Tripura, Arunachal Pradesh, Manipur, Nagaland, West Bengal, Sikkim, Orissa 
West
Gujarat, Rajasthan, Maharashtra, Goa 
Center
Chhattisgarh, Madhya Pradesh, Bihar, Jharkhand 
Union Territories
Andaman and Nicobar, Pondicherry, Chandigarh, Lakshadweep, Daman and Diu 
Franchise Details (Optional)
Want to expand
Nationwide
Exclusive territorial rights to a unit
Yes
Performance guarantee to unit franchisee
No
Anticipated percentage return on investment
40%+
Likely pay back period of capital for a unit franchise
12-18 months
Other investment requirements
yes, in stocks and interior set up

Verve Integrated Marketing Services Pvt Ltd Property Details

Type of property required for this franchise opportunity
shop in high street or a mall, preferabely ground floor shop
Floor area requirement
800-1500 sq ft . (1 Sq Meter = 10.76 Sq Ft.)
Preferred location of unit franchised outlet
in the prominent market places

Verve Integrated Marketing Services Pvt Ltd Training Details

Detailed operating manuals for franchisees
Yes
Where is franchisee training provided?
at their shop
Is field assistance available for franchisee?
Yes
Will someone from Head Office provides assistance to franchisee in opening the franchise?
Yes
What IT systems do you presently have that will be included in the franchise?
Yes

Verve Integrated Marketing Services Pvt Ltd Agreement & Term Details

Do you have a standard franchise agreement?
Yes
How long is the franchise term for?
5 years
Is the term renewable?
Yes
Aug, 19 2015

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