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  • Food And Beverage
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  • Retail
Price Range
  • Rs. 10 K - 50 K
  • Rs. 50 K - 2lac
  • Rs. 2lac - 5lac
  • Rs. 5lac - 10lac
  • Rs. 10lac - 20lac
  • Rs. 20lac - 30lac
  • Rs. 30lac - 50lac
  • Rs. 50lac - 1 Cr.
  • Rs. 1 Cr. - 2 Cr
  • Rs. 2 Cr. - 5 Cr
  • Rs. 5 Cr. Above
  • Andhra Pradesh
  • Arunachal Pradesh
  • Assam
  • Bihar
  • Chandigarh
  • Chhattisgarh
  • Daman & Diu
  • Goa
  • Gujarat
  • Haryana
  • Himachal Pradesh
  • Jammu & Kashmir
  • Jharkhand
  • Karnataka
  • Kerala
  • Lakshadweep
  • Madhya Pradesh
  • Maharashtra
  • Manipur
  • Meghalaya
  • Mizoram
  • Nagaland
  • New Delhi
  • Orissa
  • Pondicherry
  • Punjab
  • Rajasthan
  • Sikkim
  • Tamil Nadu
  • Tripura
  • Uttaranchal
  • Uttar Pradesh
  • West Bengal
  • Telangana


Category: Quick Service Restaurants
No. of Franchise Outlets: --
Area Req: 300sqft.
Investment: Rs. 10lac - Rs. 20lac
Business Details

The food business in metros has moved on from traditional multi-cuisine restaurant diner to Specialty, QSR and Bake-shop models, serving a variety of Indian, Continental, Chinese, Italian/Mediterranean and Mexican food.It is quite apparent that cost of rentals in food courts and the franchising costs have made the pricing of food somewhat lacking in value for money.


  • The Indian palate experiments with a large variation in flavoring , texturing and spicing of food, as most Indians eat food cooked at home in myriad of ways.

  • There is a great deal of opportunity to create QSRs that would serve a variety of non conventional food in a format that is easy to serve/handle, unique in recipe and content and served well laid out as take-away, delivery and seated dining.

  • The advent of the MNCs in food retail and the culture of food courts has created the right opportunity to have similar and cheaper options away from the glitter and cost offered by the big players, which often leaves the consumer high and dry.


  • Bellpepper has a unique menu which is not served in the same combination at any other place, including fried chicken served only by KFC.

  • Bellpepper developed unique recipes with minimal use of spices & condiments to deliver an authentic taste of the main ingredients. We season dishes with lemon and fresh herbs instead of heavy sauces such as espagnole and bechamel.

  • Bellpepper uses modern equipment like Gas Lava Rock Grill, Gas Griddle and Deep Fryer to reduce cooking time and preserve natural flavours.

  • Bellpepper is able to offer a copious and nutritious meal at an affordable price (about Rs 80 for 200 gms).

  • Bellpepper intends to offer free WiFi (upto an hour) to allow customers to check email, Facebook, Twitter etc.

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Bellpepper Investment Details

Commenced Dates
Date Commenced Operations
Date Commenced Frachising / Distribution
Franchise Details
Franchise/Brand Fee
Store Wise
Rs. 10lac - 20lac
Expansion Locations
New Delhi, Haryana, Himachal Pradesh, Jammu and Kashmir, Punjab, Uttaranchal 
Kerala, Karnataka, Tamil Nadu 
Assam, Meghalaya, Mizoram, Tripura, Arunachal Pradesh, Manipur, Nagaland, West Bengal, Sikkim, Orissa 
Gujarat, Rajasthan, Maharashtra, Goa 
Chhattisgarh, Madhya Pradesh, Bihar, Jharkhand 
Union Territories
Andaman and Nicobar, Pondicherry, Chandigarh, Lakshadweep, Daman and Diu 
Franchise Details (Optional)
Want to expand
Exclusive territorial rights to a unit
Performance guarantee to unit franchisee
Anticipated percentage return on investment
25% - 30%
Likely pay back period of capital for a unit franchise
18 Months.
Other investment requirements

Bellpepper Property Details

Type of property required for this franchise opportunity
Any Property.
Floor area requirement
300sqft. . (1 Sq Meter = 10.76 Sq Ft.)
Preferred location of unit franchised outlet
Thane - Mumbai

Bellpepper Training Details

Detailed operating manuals for franchisees
Where is franchisee training provided?
Is field assistance available for franchisee?
Will someone from Head Office provides assistance to franchisee in opening the franchise?
What IT systems do you presently have that will be included in the franchise?

Bellpepper Agreement & Term Details

Do you have a standard franchise agreement?
How long is the franchise term for?
5 years
Is the term renewable?
Oct, 28 2016

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