Ramanjit KaurFeature Writer, Franchise India Holdings Limited

Have done Masters in Mass communication and Journalism from Kurukshetra University, Kurukshetra. She has around 2 years experience in content writing in Optimix Technology, Mohali, Argus Software, in North Delhi and also has worked Haryana News as a Trainee Assisstant Producer.

Showing 1 - 20 Articles out of 121

Franchise Feasibility check

Before initiating a franchise venture the aspiring franchisor is usually doubtful about its success and is curious to know if his proposed franchise is conceptually and financially sound or not. The solution lies with the Pilot franchise concept. Read on to...

July 08, 2011 0 Comments

Grow like bamboo with a bamboo biz!!

Bamboo, once considered as a poor man’s timber now enjoys great commercial value as a substitute for other timber. It is one of the untapped avenue which promises economic growth, profitable and sustainable business opportunity to the aspiring entrepreneurs....

June 30, 2011 0 Comments

Franchising giving a great plunge to retail

India is emerging as a prospective hub for retail franchise businesses worldwide with China’s retail sector on the verge of saturation. Retail franchise can turn out to be a good career option and a healthy profit generator for the aspiring entrepreneurs....

June 27, 2011 0 Comments

Play safe with IPR!!

Developing a brand is a task. Having developed it the brand owner aspires for its expansion. No doubt franchising has emerged as the most preferred mode for expansion; however there is always a risk of brand dilution attached to franchising. Intellectual...

June 24, 2011 0 Comments

NEXT franchise option!!

NEXT, an established brand in the organised retailing of consumer durable electronics aims at changing the way an Indian consumer shops for electronics and plans to build a chain of over 1,000 showrooms throughout the country with an estimated annual turnover...

June 16, 2011 0 Comments

First class profits in second hand car franchise

The ever rising cost of new cars and increasing rate of interest on car loans is witnessing a move in consumer preferences from buying new cars to purchasing pre-owned cars. This latest fad has led to the evolution of a pre-owned car industry. Read on to know...

June 02, 2011 0 Comments

Strategic means of expansion

Best way to seek competitive advantage in franchising is through alternative strategies in terms of refranchising and conversion franchising. Big brands often utilise these strategies for rapid growth and maximum revenues. Explore!!...

May 30, 2011 0 Comments

Scent of a rewarding opportunity via franchising

How do I smell, is a major concern of almost everyone across the globe. Everyone wants a scent that leaves a personal mark and makes other think of them. This is what perfume makers are deriving benefits from. Read on to know more about this upcoming franchise...

May 23, 2011 0 Comments

Wealthy profits with healthy franchise

In alliance with Kerala Vaidyashala, the Yash Birla Group aims to create a naturally healthy world through mind and body enriching spas. Here is the snapshot of the journey of Kerala Vaidyashala to Birla Kerala Vaidyashala (BKV)....

May 18, 2011 0 Comments

Beat the heat with cooling opportunity

Summers bring happier times for consumer durables retailers as the purchase of electrical goods reaches its peak. Though the role of electrical goods is equally important during winters but considering its lesser duration, summers are the best time for...

May 16, 2011 0 Comments

Lucrative profits in Luxury franchise

Luxury is a term frequently used by the luxury brand owners to signify high-end expensive products and services. Indian luxury industry is expected to grow at an annual rate of 25 per cent with large number of luxury brands opting for franchise route for...

May 12, 2011 0 Comments

Grab Your Share of Organic Pie

With the rising health consciousness amongst the consumers, organic and natural food is progressively becoming a part of many restaurants’ or fast food joints’ menu. Eating organic and natural food is a latest fad that Indian restaurateurs are rapidly waking...

May 04, 2011 0 Comments

Balanced expansion: a route to success

Having successfully established a business enterprise, an entrepreneur seeks a national footprint for his business. The two most popular routes for expansion are via opening company-owned outlets and/or take the franchise route. Read on to know which one is...

April 29, 2011 0 Comments

How to promote your brand

The franchise success is based not only on an efficient business model but also on the right promotional skills applied. Read on to know what constitutes a successful promotional strategy to make the most of your franchise business....

April 25, 2011 0 Comments

Reverse Trend: from Online to Offline Stores

Franchisors and retailers across the country are exploring online and offline modes of expansion for their business. Few of these are making a move from online to offline mode and others from offline to online mode. Read on to know more......

April 22, 2011 0 Comments

Fun Filled Learning Profits

Blending the education concepts with dance, drama and music to instigate confidence, speech and communication skills in kids is a marvelous business idea. Thanks to international brands and franchising for making the concept popular in India. Explore more......

April 20, 2011 0 Comments

Big Hotels in Small Cities

Impelled by a substantial growth in the travel and tourism industry and being sufficiently established in metros and big cities, hospitality brands are now foraying into tier II and III cities preferably via franchise route. Read on to explore the scope for...

April 08, 2011 0 Comments

Expanding, Low-cost Rural Franchise

Acknowledging rural India’s potential, enterprises are working towards creating an impact in villages by creating an eco-system of micro-enterprises run by entrepreneurs with a specific focus on women entrepreneurs. One such social enterprise is Drishtee.....

April 04, 2011 0 Comments

Surety of Franchise Purity

Water purifying products have occupied a space in almost every urban home today. The companies dealing in such products are capitalising on the increased health awareness among people and are opting franchise route to expand their water purification businesses...

March 30, 2011 0 Comments

Franchise Gateway to Global Success

If you are exploring new horizons for expanding your well established franchise business, then overseas markets can be a good option for growth. Read on to know the various ways to expand internationally......

March 25, 2011 0 Comments